Retail Marketing & Events Manager

Away is a global lifestyle brand with a mission to transform travel through products and content that inspire people to get away more. In support of our mission, we are seeking a Retail Marketing & Events Manager to join our Brand Marketing team. Want to help us transform the travel experience? The ideal candidate will have had experience in Retail Marketing, Event Production and Integrated Marketing. Reporting to the VP Brand, this pivotal role will help translate our brand into IRL spaces, including  our 16 retail retail stores as well as brand-owned events. 

We believe in being intentional about our approach to modern work. Our hybrid model drives our commitment to fostering an environment that empowers, enables and supports our workforce to do their best work with in-person moments that matter. The Retail Marketing & Events Manager role reports to the Vice President, Brand Marketing and will require a weekly in-office presence on Tuesdays and Thursdays.

As a company that values diversity, equity, and inclusion, Away seeks individuals of all backgrounds and experiences to apply for this opportunity. We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is too. Through initiatives like our Employee Resource Groups, anti-racism training, and bias prevention initiatives, we’re building the cultural foundation that gives people the emotional and physical space to bring their authentic selves to work.

What you’ll do as the Retail Marketing & Events Manager:

• Collaborate with the brand and retail teams to align our vision for programming and activations that align to our wider brand initiatives

• Own end-to-end execution of localized partnerships and events in retail markets as well as support integrated marketing events 

• Serve as the brand lead, on the ground, for events and activations

• Partner with retail store and corporate leadership to understand their needs, opportunities and hurdles to best support driving traffic and brand awareness

• Identify, resource and onboard freelance and external partners where necessary to bring programs to life 

• Own the marketing briefs for all integrated activations, collaborating with cross functional teams where necessary including but not limited to brand, retail, VM, social  creative, growth, ops and legal

• Define and build a sustainable strategy for retail event programming, creating turnkey playbook for retail markets to activate 

• Maintain a deep understanding of the retail landscape, attending and researching other brand activations / events ‘in the wild’ 

• Work with production (either internal or external) as needed to  across all programs, finding efficiencies within allocated budgets

• Champion brand strategy, brand aesthetic and brand standards across all touchpoints and executions; taking initiative and proactively pitching programs + concepts to increase traffic + engagement

• Set program goals, track, analyze and report performance, identifying and implementing recommendations for improvement and growth

Who you are:

• Minimum 5 years of professional work experience in event management/production, with a focus on retail eventing experience

• A complete self starter, you enjoy paving the way and and defining a playbook vs. being handed one to execute against

• Cross-functional leader who can build trustworthy relationships both internally and externally 

• A true people person who enjoys engaging, interacting and meeting new people

• You’re a creative thinker with deep familiarity of the cultural landscape—always keeping a finger on the pulse of what’s next and translating what you see into innovative strategies 

• Someone who enjoys thinking about creative ways to bring people together and connect.

• You’re a strong leader—someone who people want to learn from, work with, and are inspired by

• You’re a team player with a "no task is too small" attitude

• Spreadsheets don’t scare you, you know how to build, balance and manage a budget, finding efficiencies where possible

• You are customer-obsessed—you understand our customer and how to speak to them at every touchpoint

• You have exceptional communication and story-telling skills that bring passion, energy and inspiration to the forefront

• You obsess over how our brand shows up and have exceptionally high personal and team standards

• You enjoy working in a fast-paced and ever-changing environment

• You’re passionate about transforming travel (but that’s a given!)

• Team player with a "no task is too small" attitude

• Enjoys working in a fast-paced and ever-changing environment

• Passionate about transforming travel (but that’s a given!)

Compensation Package:

Our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards program that also includes benefits, bonus, equity and various social and professional investment opportunities at Away. Pay decisions are based on a number of factors, including scope and qualifications for the role, experience level, skillset, and balancing internal equity relative to other Away employees. We expect the majority of the candidates who are offered roles at Away to fall healthily within the range based on these factors.

• Salary Range: $100,000.00 - $105,000.00 annually

• This role is eligible to participate in Away’s Annual Company Performance Bonus Plan, the terms of which are determined on an annual basis at the discretion of the company

• Equity Grant: commensurate with level determined at the discretion of the company

• Benefits Overview:

  • Medical, Dental and Vision insurance

  • Life and AD&D insurance

  • 401(k) with a company match

  • Flexible spending, health savings and commuter benefits

  • Paid Time Off (vacation, personal well being, volunteer, paid holidays, floating holidays, bereavement and jury duty)

  • Paid Parental Leave, Short & Long-term disability

  • Product stipends and recognition awards

About Away:

Away is a global lifestyle brand with a mission to transform travel through products and content that inspire people to get away more. The company launched in 2016 with one perfectly designed carry-on and has since expanded to offer an array of luggage and travel essentials built for the modern traveler. Headquartered in New York City, with teams in London and Toronto, Away currently ships products to three countries around the world. Away has been named one of Fast Company’s “World’s Most Innovative Companies”, has been recognized on TIME’s list of “Best Inventions”, and Inc's Best Led Companies. To learn more, visit awaytravel.com.

You’ll love working at Away because:

• We travel. We encourage you to take time to recharge outside of the office. You’ll have generous PTO to explore new places and access to Away products to ensure your travels are seamless. 

• We’re not just employees. We’re people. We deeply value the talent our team brings to the table, and believe that fair and equitable total rewards packages are part of our commitment to everyone who works here. We offer insurance coverage (health, vision, and dental), tax savings plans for retirement, dependent care, commuter benefits, generous and inclusive parental leave, and a stocked kitchen.

• We’ll invest in your career. Our company’s growing quickly, and we’ll give you the opportunity to do the same. You’ll have access to a number of professional development opportunities, as well as access to one-on-one professional coaching services, so we can support you as the company's needs evolve.

• We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is, too. Through people-focused initiatives like our Employee Resource Groups, monthly cultural programming, our hybrid approach to ways of working, and our newly designed HQ that centers intentionality & collaboration, we're building the cultural foundation that gives people the emotional and physical space to bring their best selves to work.

• And so much more…! You can bring your dog to work. We organize ways to give back to our local communities.

EEOC Statement: 

Away is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability. 

Away is committed to providing reasonable accommodations for individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at talent@awaytravel.com.