Job details

EXPO Growth Strategist

Our client, a dynamic Events Management company, is seeking to recruit an EXPO Growth Strategist, who will be responsible for the strategic and tactical management of the EXPO, with a focus on business growth, enhancing sponsorship offerings and serving as a key stakeholder in all business-related decisions. This position involves shaping the EXPO’s strategic direction, maintaining its industry leadership and expanding its market presence.

Key Responsibilities:

1. Strategic Development and Execution:

Contribute to the formulation and execution of the EXPO’s strategic direction.
Oversee the tactical strategies necessary for successful EXPO implementation.
Update and refine the business plan to adapt to industry changes and feedback.
Plan and implement expansion strategies in line with overall business objectives.

2. Sponsorship Program Management:

Develop and manage sponsorship programs aligned with the EXPO’s goals.
Design sponsorship packages tailored to sponsor needs and market trends.
Collaborate with internal teams to ensure innovative and profitable sponsorship offerings.
Track and evaluate sponsorship performance for continuous improvement.

3. Stakeholder Engagement and Business Requirements:

Serve as the key business stakeholder, defining and prioritizing requirements.
Ensure alignment across stakeholders and maintain a customer-centric focus.
Connect business requirements with customer profiles to deliver value.

Experience & Skills:

5-6 years of experience in a relevant role.
Experience in the trading industry will be considered an advantage.
Bachelor's degree in Business Administration, Marketing, Finance, or a related field
Master's degree in Business Administration (MBA) or Marketing (will be considered an advantage)
In-depth knowledge of the online trading industry, including market trends, key players and advancements.
Demonstrated ability to develop and execute strategic and tactical plans
Experience in business development or marketing, including market expansion and partnership development.
Proficiency in utilizing business intelligence tools and data analytics to inform decision-making and strategic planning.
Ability to develop and manage budgets, financial reports and business plans.
Skilled in conducting market research and analyzing industry trends, competitor strategies and customer needs
Deep understanding of customer profiles and personas for Expos.
Experience in large-scale events, expos, or trade shows is beneficial.

Personal Attributes:

Strategic thinker with a proactive attitude towards problem-solving and innovation.
Strong communication skills, with the ability to clearly and effectively convey ideas and information in both written and verbal formats.
Proven ability to identify new opportunities, develop partnerships and expand market reach.
Customer-centric approach, with a strong focus on creating and enhancing value for clients.
Excellent teamwork and collaboration skills, enabling effective work with cross functional teams.
Highly adaptable, able to thrive in fast-paced, dynamic environments.