Senior Advisor, Client Partnership (Retail & Fashion)

As a Senior Advisor, Client Partnership at Code3, your primary responsibilities will include fostering strong client relationships, interpreting client needs, and translating business briefs into actionable campaign strategies. You will act as a key advisor and communicator between clients and internal teams, ensuring all projects align with client KPIs and objectives. In essence, your role will involve a mix of strategic thinking, effective communication, and collaborative problem-solving.

To qualify for the Senior Advisor, Client Partnership role at Code3, candidates should possess at least 4 years of account management experience in digital advertising, commerce, or retail media. A strong proficiency in data analysis, particularly through Excel, is essential. Additionally, excellent verbal and written communication skills are a must, as these will be key in presenting strategies and campaign results to clients.

Candidates looking to join Code3 as a Senior Advisor, Client Partnership in the Retail & Fashion sector should have a solid background in working with large datasets, a keen understanding of digital marketing channels, and a proven track record of managing diverse client accounts. Experience in the retail and fashion industry will be particularly beneficial, as it allows for a deeper understanding of the unique challenges and opportunities in this field.

Collaboration is crucial for the Senior Advisor, Client Partnership role at Code3. You'll work closely with internal teams to interpret client needs and translate those needs into actionable plans. Additionally, your role will require you to lead client meetings and ensure all stakeholders are aligned, making your ability to communicate effectively and build trust vital to the success of client projects.

At Code3, we emphasize ongoing learning and development opportunities as part of our culture. The Senior Advisor, Client Partnership role provides a fantastic platform for personal growth. You'll engage in hands-on experience while also receiving support to develop your skills further in areas such as strategic marketing and financial management, paving the way for potential advancement within the agency.

To build strong client relationships, I focus on clear communication and active listening. I ensure I understand client goals fully and deliver on their expectations consistently. Regular check-ins and updates are vital, as they not only keep clients informed but also reinforce their trust in my capabilities.

My process for interpreting client briefs starts with thorough analysis. I ensure I understand the client's key performance indicators and business goals, and I translate these into actionable steps. I also engage cross-functional team members to gain insights and address potential challenges before presenting a cohesive strategy.

When escalating issues, I first assess the situation to identify the root cause. I then communicate clearly with the involved team members and present potential solutions alongside the challenge. Collaboration is key at this stage—bringing in different perspectives often leads to the most effective resolutions.

I evaluate digital marketing campaign performance by analyzing various metrics against established KPIs, such as conversion rates, engagement stats, and return on ad spend. I also gather qualitative feedback from the client to assess the perceived effectiveness, enabling me to provide comprehensive reports and insights.

When presenting strategies and results to clients, I employ a storytelling approach that highlights key insights and actionable takeaways. Visual aids such as charts and graphs help underscore the data, while concise language keeps the presentation engaging. I also encourage questions and dialogue to ensure client understanding and buy-in.

To stay informed about the latest trends in digital marketing, I regularly read industry publications, attend webinars, and engage in professional networks. Continuous education through online courses has also been beneficial, allowing me to stay at the forefront of innovations and best practices in the field.

In one client project, we faced significant budget constraints that threatened the campaign's success. I proactively worked with the team to identify opportunities for cost savings without compromising quality. By renegotiating vendor contracts and pivoting our strategy, we delivered an effective campaign that met the client's goals within budget.

Data analysis plays a critical role in my work as a Senior Advisor. I rely on data to guide strategic decisions, measure campaign effectiveness, and present informed recommendations to clients. Leveraging data allows me to align marketing efforts with the client's broader business objectives effectively.

In a fast-paced agency environment, I prioritize tasks using a combination of urgency and impact assessments. I often maintain a prioritized task list and regularly communicate with my team to remain aligned on project statuses. Flexibility is essential, allowing me to adjust priorities based on client needs and emerging challenges.

I approach upselling and cross-selling by first understanding the client's evolving needs and goals. I then present tailored solutions, demonstrating how additional services can enhance their current initiatives. Building trust and demonstrating value are key, as it encourages clients to see us as strategic partners rather than just service providers.