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Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our... remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
As Strategic Partnership Manager, you will be responsible for leading the marketing strategy to gain new customers and grow current subscriber base through referral channels, expansion efforts, and various marketing programs. Lead strategic program development to increase engagement through execution. Serves as marketing contact for employees and outside vendors. Manages team which may include exempt. Serves as subject matter expert and provides guidance to employees as required. Develops process and procedures to drive department efficiencies. Assists in development and meeting of, departmental budget.
Job Description
Core Responsibilities
- HQ and Cross Division partnership on strategic alignment across programs along with Regional Marketing Directors
- Proactive strategic approach across referral programs such as but not limited to Customer Referrals, Inner Circle, Business Advantage, and Authorized Connectors.
- Development of an annual calendar in alignment with the broader Go to Market strategy
- Cross Xfinity referral/loyalty programs (Xfinity Rewards, etc.) alignment
- Development and driving Reporting & Communications to drive consistency
- Manager to Lead Specialist(s) & Develop centralized Regional Lead Que process
- Development of Regional Playbook Strategy and Best Practices to drive program engagement
- Supports key initiatives such as Comcast Business Mobile, Expansion Areas, & Effectv and delivers a consistent playbook for execution alignment.
- Tracks and manages marketing expenses to ensure that they are within budget parameters.
- Manages local promotions and event marketing; coordinates with direct sales staff.
- Translates business needs into analysis designs, providing insight, knowledge, and understanding of customers, products, and industries.
- Develops and maintains demographic and other market data to support marketing goals.
- Gathers and communicates marketing campaign information and subscriber feedback to promote a common understanding of marketing campaigns, changes, and issues.
- Analyzes subscriber numbers, packages, and revenue to determine performance compared to budget.
- Develop financial models for packaging and pricing design to ensure a competitive position in the market.
- Creates reporting to measure the success of marketing programs.
- Assists with maintaining and improving ongoing marketing programs, analyses, and reports.
- Develops new ideas and communicates potential uses for analytics across the business.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent, and punctual attendance. Must be able to work nights and weekends, variable schedule(s), and overtime as necessary.
- Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for your job.
- Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff - be enthusiastic learners, users, and advocates of our game-changing technology, products, and services, especially our digital tools and experiences.
- Win as a team - make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System- a way of working that brings more employee and customer feedback into the company-by joining huddles, making callbacks, and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Respect and promote inclusion & diversity.
- Do what suits each other, our customers, investors, and our communities.
Disclaimer:
- This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Salary:
Primary Location Pay Range: $93,584.39 - $140,376.59
Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.
Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (https://jobs.comcast.com/life-at-comcast/benefits) on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
5-7 Years