Competitive Intelligence Specialist
Job Description
The Sumo Logic Competitive Intelligence team is responsible for understanding the observability and security market and competitive landscape and bringing to life the value, differentiation, and proof points of our offering. This is a high-impact role that will offer senior leadership exposure at a hyper-growth startup through the design, execution, and analysis of primary research helping to answer our biggest strategic questions.
Responsibilities
- Lead a multi-faceted "Win/Loss" program (including competitive and win/loss analyses) to be the expert on areas of strength and opportunity for Sumo Logic (including managing internal data, external vendor partnerships, and sales enablement to activate insights)
- Partner closely with the head of Competitive Intelligence and senior leaders to develop strategic research designed to uncover insights into buyer needs, the technology landscape, and market opportunities
- Collaborate across diverse teams to provide data-driven insights and recommendations to influence company segmentation strategy, product roadmap, and go-to-market strategy through custom market research
- Develop holistic perspectives of complex questions by combining raw data, primary research (qualitative & quantitative), and secondary research to develop actionable insights and guide business decision making
- Socialize insights through storytelling and collaborate with marketing, product, and insights teams across the organization to build a collective knowledge
- Build, test, and deploy surveys from the ground up (including questionnaire design, survey programming, sampling parameters, and data cleaning)
- Leverage various data sources (Salesforce, Gong, etc.) and be able to extract, transform, and build analyses and data visualizations to help answer critical questions
Position Requirements
- Prior experience in market research, insights, consulting, or similar job role type
- Strong analytical skills and experience with primary market research (both quantitative and qualitative), survey design, data analysis, and marketing analytics tools and techniques
- Experience with manipulating large, dirty, and disparate datasets
- Highly proficient in Microsoft Excel (Google Sheets) & Powerpoint (Google Slides)
- Ability to build strong, compelling storylines and recommendations that are deeply evidenced in both quantitative and qualitative research to move leadership to action
- Exceptional organizational and time management skills with the ability to effectively manage multiple project timelines, internal partners, external partners, and deadlines
- Highly collaborative, with experience working across diverse teams to drive results
- Enthusiasm, and a willingness to explore, grow and learn
About Us
Sumo Logic, Inc. (NASDAQ: SUMO) empowers the people who power modern, digital business. Through its SaaS analytics platform, Sumo Logic enables customers to deliver reliable and secure cloud-native applications. The Sumo Logic Continuous Intelligence Platform™ helps practitioners and developers ensure application reliability, secure and protect against modern security threats, and gain insights into their cloud infrastructures. Customers around the world rely on Sumo Logic to get powerful real-time analytics and insights across observability and security solutions for their cloud-native applications. For more information, visit www.sumologic.com.
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