Automotive SEM Director - job 2 of 2

About Us:We are a leading automotive advertising company with a passion for innovation and a commitment to delivering exceptional ROI and customer service to our clients. We take pride in our cutting-edge technology and our dedication to providing the best possible solutions for our customers. As we continue to grow and expand, we are seeking a highly motivated and experienced Automotive SEM Director to join our dynamic marketing team.Do you have the following skills, experience and drive to succeed in this role Find out below.Position Overview:We are looking for a skilled Automotive SEM Director to lead our Search Engine Marketing (SEM) efforts. The ideal candidate will have a deep understanding of the automotive industry,strong experience in SEM (minimum of 7 years) , and a proven track record of developing and implementing successful SEM strategies. As the Automotive SEM Director, you will play a pivotal role in driving online visibility, traffic, and conversions for our products and services.Key Responsibilities:Develop and execute a comprehensive SEM strategy to drive traffic, lead generation, and sales.Manage and optimize SEM campaigns on platforms such as Google Ads, Bing Ads, and others.Conduct keyword research and competitive analysis to identify growth opportunities.Monitor and analyze campaign performance, providing regular reports and insights.Collaborate with internal teams to align SEM efforts with broader marketing objectives.Stay up-to-date with industry trends, algorithm changes, and best practices.Lead a team of SEM specialists, providing guidance and fostering skill development.Manage the SEM budget effectively, ensuring cost efficiency and ROI.Qualifications:Bachelor's degree in Marketing, Business, or related field. Master's degree is a plus.Proven experience in managing SEM campaigns in the automotive industry. Minimum of 7 years.Strong knowledge of Google Ads, Bing Ads, and other SEM platforms.Exceptional analytical and data-driven mindset, with proficiency in data analysis tools.Excellent communication and team management skills.Up-to-date knowledge of SEM best practices and industry trends.Google Ads, Bing Ads, Google GA4 certifications is a plus.How to Apply:If you're ready to take your career to the next level and make a significant impact in the automotive industry, we want to hear from you! Please submit your resume!Join our team and be part of a company that is passionate about automotive innovation and committed to delivering top-tier products and services to our customers.We are an equal opportunity employer and welcome candidates from all backgrounds to apply. We encourage applications from candidates of diverse backgrounds and experiences.Job Type: Full-timePay: $150,000.00 - $200,000.00 per yearSchedule:8 hour shiftMonday to FridayWork Location: In person#J-18808-Ljbffr