Demand Generation Director M/F

Job Description Location: US or UK We are looking for a Demand Generation Director who will be part of CybelAngels Marketing Team. The Demand Generation Director will be responsible for delivering on global pipeline generation targets designed to meet our growth objectives. His/Her missions will consist of: Demand Generation Own and control the whole demand generation cycle... lead generation (MQL), conversion (SQL), and opportunity creation from either new or existing business (QO), whether direct or indirect. Leverage all channels, whether first-hand (paid advertising, SEM, email marketing, content syndication) or in collaboration with Content teams (SEO, organic) to drive demand. Drive demand across various market segments, including strategic, enterprise, and mid-market accounts. In particular, set-up and optimize Account-Based Marketing campaigns for Strategic accounts to increase deal size, velocity, and conversion rates. Manage existing nurturing flows and reactivation campaigns to favor conversion and upsell/cross-sell. Manage global webinars & personalized one-to-few activities. Monitor budget and performance of the global marketing funnel to ensure cost-efficiency of demand generation. Identify new channels to generate more leads, optimize and drive conversion further. Leadership Be an inspiring, trustworthy and respectful top-management leader. Adopt a KPI-driven, analytical approach to demand generation: design relevant KPIs, track and optimize them. Ensure high-quality reporting to the Management Team. Ensure agility and scalability of the demand generation team structure and organization in the long run. Foster cross-team collaborations. Be proactive in bringing ideas and insights to our Sales, Product & Engineering teams. Requirements Must have: 8 years of Demand Generation experience in SaaS B2B, Enterprise, technology companies. 5 years of People Management experience. Analytical and process-oriented mindset. Excellent communication skills, with both team members and executives. Teams being spread over Europe and the US, an international mindset is mandatory. Nice to have: A good experience in Cyber is a plus Experience with Salesforce, Pardot, Ads campaign managers Salary Range: $100K -- $150K Minimum Qualification Brand Marketing & ManagementEstimated Salary: $20 to $28 per hour based on qualifications