Digital Associate Director, Health PR (12mth MAT Cover)

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum. 

At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.

The Team

At Edelman Health we are on a mission to help the world's largest pharmaceutical companies and healthcare brands build and safeguard trust with an ever-growing audience of stakeholders, and show how their complex products deliver the thing we all value most - life.   

The Health Team at Edelman strategically partner with clients to deliver global, regional and local integrated campaigns for disease awareness, medical education, patient and employee engagement, digital communications, data and regulatory milestones and much more!   

Championing diverse skills, backgrounds and specialisms in our team is the key to our success, and it is this EMEA collective of 130 brilliant PR, medical and scientific communications professionals that has helped make us an award winning agency! This year, among the 16 trophies won at Cannes Lions 2024 by Edelman, our Health team collected a Silver Cannes Lion in the Health and Wellness category for their work Allegra Airways,executed for the the global Sanofi account.  

Successfully diversifying and winning new business as well as growing accounts, our team are now looking for passionate PR professionals to join Edelman Health. So, if you are looking to take your career in Health PR to the next level and collaborate with some of the best in the industry, gaining exposure to some of the biggest accounts in the business, keep reading, this role could be for you...   

The Role

 **12 month fixed term contract Maternity Cover**.

Edelman are looking for an experienced Digital Associate director to join the Health department on a 12 month fixed term contract Maternity Cover.

Joining Edelman as a Digital Associate Director you will be responsible for securing, maintaining and growing business in your team, and overseeing the development and delivery of high-quality digital communications marketing programs. With expert knowledge of your client's business and digital communications you will provide strategic counsel and guidance, supporting them in achieving their communications and business objectives. A strong leader, you will be part of the Health Brands senior leadership team supporting the aims of the department/team and taking on key departmental tasks.

If you are a driven Digital Associate Director with passion for Health PR and would like to be considered for this 12 month MAT cover role and work at PRovoke's EMEA Large Regional Consultancy of the Year 2024, then please APPLY TODAY.   

• Digital operations and strategy;
• Oversee operational performance of accounts, ensuring quality work, deadline and budget adherence across digital activities and projects 
• Develop, maintain, and support the development of digital standards and methodologies that implementation teams can follow, resulting in excellence in all campaigns  
• Serve as daily client contact and act as client lead when appropriate; address client issues thoughtfully and effectively with little to no senior oversight  
• Consistently produce high quality internal and external communications content 
• Demonstrate tactical proficiency and excellence in digital/social advertising, including developing plans and working with creative, analytics and paid media specialists to execute and optimise complex campaigns 
• Proactively identify new opportunities and develop and present proposals to senior client leaders  
• take the lead in creation of digital/social communications strategic plans and goals; manage against them 
• Know when and how to most effectively facilitate engagement of Digital speciality practices (e.g., Research, Performance Marketing, Tech, Influencer) 
• Expert in latest digital platforms and best practices to translate content strategies effectively within the digital ecosystem and make certain that creative is designed to perform 
• Identify and define opportunities to use data-driven techniques to improve performance 
• Leadership;
• Business / Client Management provide strategic vision to continuously advance relationships with key clients, operates as a strategic consultant across a range of areas; Supports business development initiatives; Is a change agent internally and with partners and clients – leading the way in best practice digital communications, problem-solving, coaching and building buy-in and consensus for innovative approaches 
• Talent Development - recruits, engages, retains, and builds a pipeline of talent and creates an environment for them to grow and thrive.  
• Supervise staff by motivating, coaching, consistently providing feedback, holding them accountable and conducting their reviews 
• Contribute to business growth through leading and representing digital on new business pitches, introducing clients to new capabilities, building network of industry contacts and participating in relevant professional organisations 
• Commit to continuous learning and improvement of leadership skills; set and pursue stretch goals 
• Demonstrate behaviours consistent with Edelman’s values and Code of Ethics and Business Conduct 

• Relevant experience at Associate Director level, in Digital healthcare communications within an agency environment.
• Exhibit a broad understanding of digital marketing/communications for health brands, social media strategy, the latest trends and changes in digital as well as government policies regulating the health care industry.  
• Experience working with pharmaceutical companies and possess familiarity navigating medical, legal, and regulatory review processes.  
• Experience developing plans to reach specific patient populations. 

Benefits  

Our benefits and policies are designed to ensure our employees feel comfortable, inspired, and equipped to thrive and do their best work. We offer a wide range of benefits across health, family, community, finance, and time away including:   

Competitive Annual Holiday plus an additional day's holiday for your birthday and 3 days over the festive season.   

Flexible working - Hybrid working policy and 30 days' work from anywhere worldwide!   

Financial Wellbeing - Pension plan, income protection, and life insurance at 4x annual salary.   

Building a Family - Whether it is maternity leave, adoptive leave or shared parental leave, take up to five months on full company pay. We also celebrate the arrival of your child or wedding day by offering a company child & wedding gift. In addition, Edelman partners with Peppy, a specialist healthcare and wellbeing service that provides all employees with access to expert pregnancy and parenthood, menopause, and fertility support.   

Health and Wellbeing – Access to Private Medical Insurance, Digital GP and wellbeing program, Cycle to Work Scheme, subsidised corporate gym membership, a Quit Smoking Scheme, Annual flu vaccinations and 24/7 access to trained professionals in relation to a range of issues, in absolute confidence.   

Personal and Professional Development- Clear progression routes and continuous training/professional development via Edelman Learning Institute 

Community – Get to know your colleagues and unwind at our weekly staff get together. We also encourage everyone to take part in our Citizenship Activities where you can spend a day each year helping a charitable cause, paid for by us.   

Our Values  

Core to our culture are our values, which guide our behavior, support a client-centric approach, influence the way we work with each other, our clients, and the community, and inspire great work.  

The Relentless Pursuit of Excellence: Bringing the best of ourselves and partners to our clients.  

The Freedom to be Constantly Curious: Tenacious, flexible, and thorough approach that drives creativity and growth for clients and ourselves.  

The Courage to do the Right Thing: Trusted and resilient partner, committed to building a diverse, equitable and inclusive workforce, that prioritizes the wellbeing of ourselves and our colleagues.  

The Commitment to Positively Impact Society: Performing our work with an environmental conscience, and a sense of tolerance, fairness, and equality. 

#LI-TW1 

We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.