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Sr. BDR - Marketing Automation Advisor

About the Role

We are looking for a founding Marketing Automation Advisor (Senior BDR) to generate a predictable flow of opportunities by educating e-commerce companies on best ways to improve customer journeys. Working closely with founders, heads of sales, marketing & customer success you will be responsible for discovering sustainable ways to increase and keep high outreach conversions.


You will be a key employee in achieving predictable US market traction, ensuring the company's overall success. Meaning ambitious targets, short onboarding and fast growth in both compensation and position.


In this role, you will:
  • Work with a clean Target Account List (TAL) with found and mapped contacts
  • Strive to achieve 10% interested / outreached conversion
  • Outreach a few hundred mid-market accounts monthly with high-touch ABM. Email, LI, calls
  • Hand qualify up to 100 tier 2 accounts per month to help improve TAL quality
  • Work in Apollo, Sales Navigator, Front & Hubspot
  • Continuously develop & test new hypotheses, improve marketing materials with feedback
  • Use consultative, personalized approach with focus on quality: inquiring and listening, not pushing and selling
  • Conduct product interviews and discovery calls together with founders and other team members
  • Build personal brand as e-commerce growth expert in LinkedIn, attend industry events
  • Onboard next BDRs and participate in hiring, work process & sales playbook development


Basic expectations:
  • 2+ years inside B2B sales experience. Multichannel, multitouch, including calling
  • History of continuously hitting the quota selling SaaS in mid-market (ACV > $20 000)
  • Experience in pre-product market fit (PMF) companies: message iteration


Nice to have, but not required:
  • Worked in Round A stage companies during rapid sales scaling
  • Have knowledge in marketing automation, customer journey optimization or e-commerce
  • Have an active LinkedIn profile or other public writing portfolio 
  • Live within driving distance from Cambridge, MA (or ready to travel for onboarding)
  • Have a leading experience: onboarding and / or process improvement


About us

Our mission is to empower marketers to drive organization success by improving customer journeys.


Maestra is a 15-person spin-off from a successful European business. We have game-changing technology that has been advancing for many years, with a proven business model to match. We aim to secure Round A within the next year, if we achieve a stronger PMF in the US. We are operating with a special self-management culture: transparent P&L, open and self-set salaries, no lying or bending truths during sales (and beyond!), consent decision making and minimum management.


Our founders are in Boston and a bigger part of the team in the Netherlands. You will be one of the first US employees. 


How to apply

If you want to stand out, or if you do not meet the requirements, but believe that you can handle it: send in an application, then find Maestra’s CEO’s work email and write him a letter that would convince him to review your application further.

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DATE POSTED
March 5, 2024

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