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Digital Marketing Manager

Overview:
WHAT YOU DO AT AMD CHANGES EVERYTHING

We care deeply about transforming lives with AMD technology to enrich our industry, our communities, and the world. Our mission is to build great products that accelerate next-generation computing experiences – the building blocks for the data center, artificial intelligence, PCs, gaming and embedded. Underpinning our mission is the AMD culture. We push the limits of innovation to solve the world’s most important challenges. We strive for execution excellence while being direct, humble, collaborative, and inclusive of diverse perspectives. This is who we are at our best. One Company. One Team.

AMD together we advance_
Responsibilities:
The ISV Partner Marketing Manager will be responsible for driving go-to-market (GTM) marketing strategy, alignment, and partnership with key data center ISVs. The role will focus on joint marketing planning and strategy, including gaining agreement on priorities and implementation of programs that impact marketing and sales goals. This role’s objective is to establish, deepen, and broaden relationships with key marketing, alliance, and business unit partners, becoming a trusted advisor for each of the key partners.

  • Expand AMD brand awareness, consideration, and preference amongst ITDMs through strategic co-marketing initiatives.
  • Build strong links and relationships between AMD and ISV commercial marketing engines, alliances, and launch teams.
  • Consult with top tier ISV partners to develop marketing programs that will create rapid, measurable sales growth.
  • Work and collaborate in lockstep with the BU and regional teams to develop co-marketing programs crafted to drive demand and sales velocity through several vehicles including, but not limited to, channel partners, digital, training, events and more.
  • Represent AMD’s marketing strategy and identify areas of constructive collaboration with partners’ marketing direction to develop win-win opportunities.
  • Lead development and refinement of joint value propositions and co-messaging.
  • Orchestrate the execution of the strategy working with AMD BU, marketing and events teams, partner teams, and 3rd party vendors.
  • Ensure prompt and relevant communications about AMD marketing strategy, partnering opportunities and other updates to ISV marketing, alliances, and product contacts.
  • Be the primary interface representing the ISV within AMD internal marketing forums, driving ISVs’ needs internally.

Preferred Skills and Experience

  • Be knowledgeable about the dynamics of the ISVs’ organizations to understand their market, goals, issues, timeline, and opportunities to improve AMD marketing efficiency & integration within ISV campaigns.
  • Marketing experience working at an outstanding ISV or directly partnering with one.
  • Consistent record of working at both the strategic and program management/tactical level to market enterprise-class technology products and solutions.
  • Outstanding collaborator, open to ideas/iterations, adept at driving internal alignment.
  • In depth understanding of ISV marketing/sales structure and operational models.
  • Meticulous, with experience using quantitative and qualitative insights to improve marketing results.

#LI-PM3
Qualifications:
At AMD, your base pay is one part of your total rewards package. Your base pay will depend on where your skills, qualifications, experience, and location fit into the hiring range for the position. You may be eligible for incentives based upon your role such as either an annual bonus or sales incentive. Many AMD employees have the opportunity to own shares of AMD stock, as well as a discount when purchasing AMD stock if voluntarily participating in AMD’s Employee Stock Purchase Plan. You’ll also be eligible for competitive benefits described in more detail here.

AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.
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CEO of AMD
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Dr. Lisa Su
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To put it another way and simply, our mission is to become the recognized leader in powering the life-changing products and experiences that allow users to create, consume, and share seamlessly across billions of immersive devices.

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DATE POSTED
June 2, 2023

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