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Director of Social Media

Director of Social Media

Salary: $65,000.00 Annually
Job Type: Full-Time
Job Number: 2015-1604183
Location: CA 94556, CA
Department: Athletic Department
Closing: 8/6/2023 11:59 PM Pacific

Background
Founded in 1863, Saint Mary's is a residential campus nestled 20 miles east of San Francisco in the picturesque Moraga Valley. Based in the Catholic, Lasallian and Liberal Arts traditions, Saint Mary's currently enrolls more than 3,100 students from diverse backgrounds in undergraduate and graduate programs. The De La Salle Christian Brothers, the largest teaching order of the Roman Catholic Church, guide the spiritual and academic character of the College.

As a comprehensive and independent institution, Saint Mary's offers undergraduate and graduate programs integrating liberal and professional education. Saint Mary's reputation for excellence, innovation, and responsiveness in education stems from its vibrant heritage as a Catholic, Lasallian and Liberal Arts institution. An outstanding, committed faculty and staff that value shared inquiry, integrative learning, and student interaction bring these traditions to life in the 21st century. The College is committed to the educational benefits of diversity.

Responsibilities
The Director of Social Media is responsible for developing, overseeing, and maintaining all social media channels for theCollege's 17 Division I athletics teams and the department's main social media channels. This position will provide anintegrated strategy to advance the Saint Mary's Athletics brand through social media. Work closely with the Director ofMarketing and the Director of Digital Media to produce content and execution to enhance recruiting, fan engagementand exposure.

1. Coordinate & manage the department's social media accounts. Implement a yearlyplan to best promote the athletic department and all 17 teams. Daily oversight of thesocial media calendar and strategy.

2. Assists in the development and management of student interns; provides instructionand direction to students to further promote the athletic departments message throughsocial media.

3. Advises coaches, staff and all departmental account administrators on best socialmedia practices and college brand standards.

4. Tracks the success of new initiatives by gathering input from various sources;applying statistics; implementing improvements; providing clear and concise reports.Advances SMC Athletics' brand by recommending social media opportunities thatsupport current branding initiatives and actively monitoring trends in social media.

5. Promotes accurate and positive information about SMC Athletics by closelymonitoring social networking sites and responding quickly and strategically to questionsand comments.

6. Know, recognize, and comply with the laws, policies, rules, and regulations governingthe College and its employees, and the rules of the National Collegiate AthleticAssociation (including, but not limited to, NCAA Bylaw, Article 11 and its requirement toreport all athletically-related income and benefits from sources outside of the College tothe President) and of the West Coast Conference as now constituted or as may beamended in the future. Supervise and ensure that any assistants and any otheremployees and/or volunteers for whom you are administratively responsible complywith the aforesaid policies, rules and regulations. Immediately advise the Director ofAthletics if you have reasonable cause to believe violations, whether by employees orstudents, have occurred or will occur.

Experience and Qualifications
Education: REQUIRED: Bachelor's PREFERRED:

Experience: Minimum of one year of relevant experience in sports marketing, social media or a related field.

Skills/Abilities: Proficiency with word-processing software and database management.Proficiency in Adobe Illustrator, InDesign, PhotoShop and Microsoft OfficeMust have excellent writing skills.Strong interpersonal skills with ability to effectively communicate with a diverse community of students, faculty, coaches,administrators, and staff.Ability to represent the Department and the College to off-campus constituencies, including alumni, friends, and businesspeople.

Licenses & Certificates: REQUIRED: PREFERRED:

Other Requirements: Weekend and Night work

Supplemental Information
Supplemental Information Application Instructions: Please apply online at http://jobs.stmarys-ca.edu
Include a cover letter that specifically addresses how you meet the qualifications and are prepared to support the mission of the College
  • A resume
  • The name and contact information for three (3) professional references.
  • In applying for a position, candidates sign a consent authorizing a broader inquiry which may include reference checks, a motor vehicle check, and a third party background check.

Saint Mary's is an equal employment opportunity employer. We support inclusive excellence and are committed to creating a safe and welcoming community for all.

College policy prohibits discrimination based on race, color, religion, national origin, ancestry, age, gender, sexual orientation, marital status, medical condition, physical or mental disability, gender stereotyping, and gender identity, taking a protected leave (e.g. family medical or pregnancy leave), or on any other basis protected by applicable laws.

Saint Mary's College annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Saint Mary's College Report, please go to the Public Safety website at http://www.stmarys-ca.edu/public-safety/annual-security-and-fire-safety-report-0. To request a paper copy please call Public Safety at (925) 631-4284. The report includes the type of crime, venue, and number of occurrences.

Please apply online at https://www.schooljobs.com/careers/stmarys

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CEO of St. Mary's College of California
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Ronald Gallagher
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DATE POSTED
August 5, 2023

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