Job details

Lifecycle Marketing Lead

Dovetail is seeking a Lifecycle Marketing Lead to enhance customer acquisition and retention efforts by developing data-driven lifecycle marketing strategies.

Skills

Strong lifecycle/customer marketing experience
Data-driven and analytical mindset
Tech industry experience
Expertise in marketing automation tools

Responsibilities

Set the vision and strategy for lifecycle marketing
Map out the customer journey into actionable segments
Define and measure lifecycle marketing metrics
Collaborate across the business
Utilize data and A-B testing to deliver personalized content
Institutionalize email and customer comms best-practices
Own the lifecycle marketing tool stack

Benefits

Equity for all employees
Equal parental leave of 20 weeks
Extra paid days off
Opportunities for career development
Comprehensive health benefits and mental wellness support

To read the complete job description, please click on the ‘Apply’ button

Dovetail (MO) Glassdoor Company Review

4.0

Dovetail (MO) DE&I Review

No rating

CEO of Dovetail (MO)

Unknown name

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By Dovetail (MO)

1 jobs

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FUNDING

Series A

DEPARTMENTS

Marketing

SENIORITY LEVEL REQUIREMENT

Senior

TEAM SIZE

No info

LOCATION

Hybrid, based in Saint Louis, MO

SALARY RANGE

$160,000/yr - $190,000/yr

EMPLOYMENT TYPE

Full-time, on-site

DATE POSTED

July 16, 2024

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