Area Sales Manager - job 6 of 7

As the Area Sales Manager at Enhabit Home Health & Hospice, you will be responsible for building and maintaining professional relationships with healthcare providers, implementing programs to improve home health care services, serving as an advocate for public awareness about our services, and meeting referral and admission goals. Your role is central to promoting our top-tier services and ensuring that the community is informed about the best available care options.

To qualify for the Area Sales Manager position at Enhabit Home Health & Hospice, candidates should ideally have previous home health or hospice sales experience. A college degree or relevant sales/business experience is essential, as is the ability to develop relationships with referral sources in a fast-paced environment. Comfort with cold calling and the ability to confidently execute presentations are also crucial for success in this role.

Enhabit Home Health & Hospice offers a comprehensive benefits package to its Area Sales Managers, including up to 30 days of Paid Day Off (PDO), a matching 401(k) plan, continuing education opportunities, and comprehensive medical, dental, and vision plans for full-time employees. Additionally, we provide supplemental insurance policies and programs that support a healthy lifestyle, ensuring that our employees feel valued and supported.

While having previous home health or hospice sales experience is preferred for the Area Sales Manager position at Enhabit Home Health & Hospice, it is not a strict requirement. Talent, demonstrated sales performance, and relevant skills are equally important. We value individuals who thrive in dynamic environments and possess exceptional customer service abilities.

At Enhabit Home Health & Hospice, we prioritize the ongoing professional development of our Area Sales Managers by offering various training and educational opportunities. Whether through workshops, mentorship programs, or access to cutting-edge technology, we ensure our employees have the tools and resources needed to excel and progress in their careers.

To build lasting relationships as an Area Sales Manager, it's essential to engage in regular communication with referral sources, understand their needs, and provide valuable information about our services. I would also focus on personalized follow-ups and hosting informational sessions to strengthen connections and foster trust.

In a fast-paced environment, I prioritize tasks based on urgency and impact. I believe in setting clear goals and using time management techniques, such as the Eisenhower Matrix, to categorize tasks. This allows me to focus on high-impact activities while ensuring that all responsibilities are addressed in a timely manner.

Certainly! In my previous role, I led a campaign targeting local healthcare facilities to raise awareness about our hospice services. By customizing our messaging to address specific concerns and needs, we increased referrals by 25% within three months, showcasing our commitment to community care and effective outreach.

I utilize a combination of community workshops, public health events, and social media platforms to educate the public about home health care services. Engaging visuals, informative brochures, and interactive presentations help ensure that the community understands the importance and accessibility of our care options.

I measure success by analyzing key performance indicators, such as referral rates, patient admissions, and feedback from healthcare providers. Continuously tracking these metrics allows me to adjust strategies and tackle any challenges proactively, ensuring we meet and exceed the established goals.

In my previous position, we faced a significant challenge due to changing regulations affecting home health care. To overcome this, I proactively sought training and developed new outreach strategies to educate our referral sources, ultimately maintaining our referral rates and ensuring compliance with new standards.

I stay updated on industry trends and regulations by subscribing to relevant publications, attending conferences, and engaging in professional networks. Continuous learning is vital in the home health care field, and I prioritize regularly updating my knowledge to provide the best service possible.

Teamwork is essential in a sales environment. I believe in collaborating closely with my colleagues, sharing insights, and supporting each other in reaching our targets. Effective communication and a culture of mutual respect create a synergistic environment that drives success for everyone involved.

Handling rejection requires resilience. I view it as an opportunity to learn and improve my approach. After facing rejection, I seek feedback when possible and analyze the situation to understand what adjustments I can make to my strategy for future conversations.

To deliver effective presentations to physicians, I focus on understanding their specific needs, customizing my message accordingly, and utilizing compelling visuals. I practice active listening to gauge their responses and adjust my presentation in real-time for maximum engagement.