Senior Performance Manager

About essencemediacom

We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers helps our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. essencemediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.  

essencemediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people. essencemediacom is a place for us to grow our careers and expand our horizons. essencemediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.  

*Although we cannot make guarantees, we welcome conversations about flexible working for all roles at essencemediacom London

The Client – adidas:

adidas is one of the world’s leading sports brands with a hugely ambitious purpose to change lives through sport. Everything we do is rooted in sport. Sport plays an increasingly important role in more and more people’s lives, on and off the field of play. It is central to every culture and society and is core to our health and happiness.

Athletes do not settle for average. And neither do adidas. adidas have a clear mission: To be the best sports brand in the world. Every day, we come to work to create and sell the best sports products in the world, and to offer the best service and consumer experience – and to do it all in a sustainable way. We are the best when we are the credible, inclusive, and sustainable leader in our industry.

adidas is one of essencemediacom’s most brave clients and willing to experiment with new ideas and we must continue to feed their appetite for innovation in everything we do.

And we’ll do it through Breakthrough Thinking. Breakthrough Thinking ensures we realise the opportunity in this change discovering new sources of value and advantage for our clients through our work.   

The Breakthrough planning brings this concept to life. This will create habits of continuous learning and evolution, connect Improvement and Innovation, and integrate our diverse people, technology and products to build solutions that lean into the future.  

Job Title: Senior Performance Manager

Role & Responsibilities:

• Review campaign structure and do deep dives to support regular audits and analytical deliverable on requirements at a Hub/Global/ Market Level
• Work closely in sharing and implementing Google/ Meta/ Other Betas/Extensions with clients and work closely with Performance Director on developing the partnerships.
• Work closely with performance director to identify and deliver performance marketing requests and reports to drive excellence
• Work closely with performance director to deliver on cluster deliverables
• Help manage templatization for any data requests to ensure the requirements are being met completely
• Ensure in depth knowledge of platforms
• To support the director in consolidation of performance marketing insights/data from individual clusters

Key Stakeholders:

• Cluster Teams
• Cluster Performance Leads
• Hub Team
• Meta, Google and ROIH cluster and EM SPOCs 

Key Deliverables:

• Hub QBR
• EM Hub YBR
• Regular audits for search, display & social with tactical & strategic areas to scale and optimize the campaigns
• Build training and learning collaterals for clusters as an instrumental to be well versed with the platforms 
• Build any best practice docs as a part of cross learning from clusters
• Data validation for key deliverables
• Provide support on technical issues to clusters
• Driving Test and Learns (Support Function)
• Strategic decks/deliverables on request by the Hub (Support Function)
• BU Report by Channel (Support Function)

Skills, Behaviours and experience required:

• Experience of managing global/regional client relationships at a global agency
• Be fully conversant with media and able to think across the whole media mix
• Strong experience managing workflow and campaigns across a large global network
• Strong understanding of the key trends in the global media landscape
• Confident interpreter of data and insight
• Have gravitas and credibility to influence your client
• Have proven senior stakeholder management skills
• Strong communicator – be energetic, determined and proactive
• Strong presentation skills
• Experience in managing agency teams

Key Performance Indicators:

• Positive client feedback
• Positive feedback from local market teams
• High service scores in both annual client evaluation reports
• Delivery of agreed KPIs based on the global contract
• Award winning work that is recognised across the business and wider industry

What we can offer you.

      Company pension scheme

      Private medical insurance

      25 days holiday (increases with length of service)

      Life assurance

      Permanent health insurance

      WPP share options scheme.

      Discretionary bonus scheme

      Free eyecare vouchers and money off glasses

      Extensive training and development

      Corporate gym memberships

      Cycle to work scheme.

      Interest-free travel loan

      Free breakfast (cereal and fruit)

      Smart shopper (online discount on a variety of products)

Sounds good? We’d love to hear from you!