Bilingual Copywriter

A Bilingual Copywriter at Fetch plays a vital role by creating and editing compelling copy in both English and Spanish across various marketing channels. This includes everything from social media posts to email campaigns and print materials. You’ll also be translating existing communications to ensure consistency and clarity in messaging that resonates with diverse audiences.

To be a Bilingual Copywriter at Fetch, you should be a native Spanish speaker with excellent English skills, possess at least 5 years of copywriting experience, and have the ability to translate and localize content effectively. A strong understanding of cultural nuances is essential, along with organizational skills and proficiency in project management tools.

The creative process for a Bilingual Copywriter at Fetch involves close collaboration with the creative team and regular brainstorming sessions to identify insights and strategies to turn into captivating copy. You will refresh existing content alongside creating new materials, ensuring the voice and tone align with Fetch's brand identity.

Fetch supports its Bilingual Copywriters through a culture of collaboration and professional growth. You’ll have opportunities to share insights, stay updated on Hispanic/Latinx trends, and engage with other translators and writers to maintain uniformity across all outputs. Furthermore, Fetch offers competitive compensation, equity options, and comprehensive benefits.

At Fetch, diversity and inclusion are integral principles of our workplace culture. We have Employee Resource Groups that foster dialogue, advocacy, and community building among employees. Fetch strictly adheres to equal employment opportunity policies, ensuring every individual has a supportive and respectful working environment.

In answering this question, highlight your years of experience in bilingual copywriting—mention specific projects or campaigns where you successfully created content in both languages. Discuss your methodologies for ensuring cultural nuances and voice consistency.

To tackle this question, elaborate on your strategies for identifying phrases that require adaptation rather than direct translations. Provide examples of how you've successfully navigated these challenges in past roles, emphasizing your understanding of cultural context.

Explain how research, user insights, and audience segmentation inform your writing. Mention any tools or methods you use for culturally contextualized messaging, and provide examples if possible.

Share your methods for keeping abreast of trends—be it through industry research, attending cultural events, or following thought leaders in these communities. Highlight how this ongoing learning impacts your copywriting.

When asked this, be prepared to talk about a specific campaign, detailing the goals, your role in developing the copy, and the successful outcomes. Quantify results where possible to show the impact of your contributions.

Discuss your openness to constructive feedback and how you approach revisions. Provide examples of how you’ve collaborated with teams to enhance copy based on input and maintained a positive attitude during the process.

Mention your familiarity with tools like Monday and Jira, explaining how these enhance communication and streamline project workflows. Provide examples of how you’ve used them in previous positions to manage copywriting projects effectively.

Share your interpretation of Fetch's voice and tone based on the company's mission and values. Highlight how you would ensure consistency in your writing while keeping the brand authentic and relatable to its audience.

Here, it's important to convey your time management skills. Talk about prioritization techniques, planning, and how you keep communication open with teammates to ensure timely deliveries without compromising quality.

In your response, express your passion for the role and Fetch's mission. Share any personal connections to the brand or industry, emphasizing your enthusiasm for contributing to a company that prioritizes creativity, collaboration, and inclusivity.