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Field & Channel Marketing Manager, Public Sector & Cyber Insurance image - Rise Careers
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Field & Channel Marketing Manager, Public Sector & Cyber Insurance

About SecurityScorecard:

Funded by world-class investors including Silver Lake Waterman, Moody's, Sequoia Capital, GV, Riverwood Capital, and others with over $290 million in funding, SecurityScorecard is the global leader in cybersecurity ratings and the only service with over 2M+ companies continuously rated. Founded in 2013 by security and risk experts Dr. Aleksandr Yampolskiy and Sam Kassoumeh, SecurityScorecard's patented rating technology is used by over 16,000 organizations for enterprise risk management, third-party risk management, board reporting, due diligence, and cyber insurance underwriting. This is done by measuring your and your vendors' cyber-health by assigning a security rating of "A" through "F" based on outside-in, non-intrusive data. SecurityScorecard continues to make the world a safer place by transforming the way companies understand, improve and communicate cybersecurity risk to their boards, employees, and vendors.

SecurityScorecard is headquartered in NYC with over 500+ employees globally. Our culture has helped us be recognized by Inc Magazine as a "Best Workplace," "Best Places to Work in NYC" by Crain's NY, and one of the 10 hottest SaaS startups in NY for two years in a row.

About The Role:

Security Scorecard is searching for a remote rock-star Field Marketing Manager to join our growing Field and Channel marketing team. This critical role works closely with the regional sales leadership and the rest of the marketing organization to develop, execute and measure high-performing pipeline generation and acceleration programs. The role reports to the VP, Field and Channel Marketing.

You Will Make An Impact By Being Responsible For…

  • Developing, managing and supporting the regional integrated marketing plan including, but not limited to, events, account -based campaigns (one to one) and one to many demand generation initiatives and the associated relationships to drive targeted field engagement and pipeline generation
  • Fully understanding of the local sales go-to-market motion, interpretation of local market dynamics and development of a robust plan aligned to the sales and marketing pipeline targets.
  • Co-ownership of the regions' sales targets and objectives
  • Act as the voice of the field in global launch and campaign planning
  • Managing the regional marketing targets in line with your activities to track pipeline development, efficiency and effectiveness
  • Managing different types of events within the region from in tandem with event leader; including logistics pre and post event in order, to deliver the right event experience and ROi
  • Providing reporting and insights on activities and campaigns to measure effectiveness and makes recommendations for improvements for greatest ROI of marketing spend
  • Partnering with regional sales leaders to improve pipeline performance
  • Utilizing SFDC to monitor lead progression and obtain feedback on quality and adjust plans to reach targets
  • Inspection of quality and quantity of opportunities in each stage of the pipeline to ensure optimal outcomes
  • Flawless budget management

You Will Be a Great Fit If You Have…

  • Bachelor's degree, Marketing and/or Business
  • 5-7 years experience in marketing business-to-business enterprise software solutions
  • 5-7 years of experience in field marketing or demand generation roles with proven results
  • Enterprise security experience strongly preferred
  • Experience in marketing with Public Sector and Cyber Insurance verticals strongly preferred

You Excel In These Key Competencies…

  • Solves unique and complex problems with broad impact on the business; requires conceptual and innovative thinking to develop solutions
  • Understands critical integration of sales and marketing in driving results
  • Communicates complex ideas, anticipates potential objections and persuades others, often at senior levels, to adopt a different point of view
  • Ability to work across marketing disciplines to develop plans that have best in class marketing mix
  • Has innate personal accountability and also thrives in a team environment
  • Excellent written, verbal and presentation communications
  • Proven ability to work in a fast-paced environment and to juggle and prioritize across many simultaneous projects
  • Organized and programmatic thinker; ability to develop campaign recommendations and plans
  • An ability to analyze data, develop insights and present results and recommendations to a group in a clear, digestible manner
  • Ability to manage a budget and the associated processes
  • A great mix of creative and analytical thinking
  • The ability to flourish with minimal guidance, be proactive and to handle uncertainty, ambiguity and the challenge of quickly evolving goals
  • Experience working with tools like Marketo and SFDC

Benefits

We offer a competitive salary, stock options, a comprehensive benefits package, including health and dental insurance, unlimited PTO, parental leave, tuition reimbursements, and much more!

SecurityScorecard embraces diversity. We believe that our team is strengthened through hiring and retaining employees with diverse backgrounds, skillsets, ideas, and perspectives. We make hiring decisions based upon merit and do not discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.

If you are a resident of Colorado, New York City, California or Washington State, please email us at talentacquisitionoperations@securityscorecard.io to receive compensation information for this role.

SecurityScorecard Glassdoor Company Review
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SecurityScorecard DE&I Review
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CEO of SecurityScorecard
SecurityScorecard CEO photo
Aleksandr Yampolskiy
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Our mission is to make the world a safer place by transforming the way organizations understand, improve, and communicate cybersecurity risk to their boards, employees, and vendors.

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DATE POSTED
March 29, 2023

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