Job details

Marketing Lead, FT Board Director Programme

The FT is seeking a Marketing Lead for the Board Director Programme to develop and implement strategic marketing campaigns in the APAC region. This role requires solid marketing experience to enhance brand presence and revenue growth.

Skills

Project management
Analytical skills
Proficiency in Google and CMS
Email marketing
Strong communication skills

Responsibilities

Create and implement an integrated multi-channel marketing plan
Profile markets and build customer personas
Identify and monitor competitor programmes
Define value propositions and messaging strategies
Maintain a database of high-value prospects
Optimise marketing efforts through various campaigns
Broker alliances and partnerships
Create marketing collateral
Monitor performance via Google Analytics

Education

Bachelor’s degree or equivalent experience

Benefits

Generous annual leave allowances
Flexible working options
Medical cover
Enhanced parental leave packages
Subsidised gym memberships

To read the complete job description, please click on the ‘Apply’ button

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CEO of Financial Times

John Ridding

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By Financial Times

The Financial Times (FT) is one of the world’s leading news organisations, recognised globally for its authority, integrity and accuracy. The FT provides a broad range of essential services, including news, comment, data and analysis, to a growing...

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FUNDING

Private

DEPARTMENTS

Marketing

SENIORITY LEVEL REQUIREMENT

Mid-Level

INDUSTRY

Publishing

TEAM SIZE