Senior Social Media Specialist

FloSports is a world-class sports media company strategically positioned to be the essential destination for passionate sports fans, delighting them with live event coverage, breaking news, highlights, stats, rankings, and team and player profiles. We are growing Our Sports every day by continuing to invest in our ever-expanding ecosystem, which consists of over a dozen sport verticals and hundreds of streaming partners. FloSports is creating the home for sports like hockey, track & field, racing, grappling, wrestling, cheer and more, and we are looking for innovative and passionate people like you to help us!

THE ROLE

We are seeking a creative and dynamic Senior Social Media Specialist to join our content team. This role is crucial for driving engagement across all social media platforms around our biggest events and building an influential brand voice. The ideal candidate will be a strategic thinker with a proven track record in creative social media executions and a passion for sports.

RESPONSIBILITIES

Develop and execute high-level social media assets that drive audience engagement and brand awareness.

• Ideate and create compelling content tailored for various social media platforms (Instagram, Twitter, Facebook, TikTok, etc.).

• Collaborate with cross-functional teams – including marketing, live production, sales, and partner management – to ensure cohesive messaging and brand representation.

• Learn to love (and love to learn about) the niche-ness of FloSports – dirt track racing, racing, jiu-jitsu, cheer, track and field, hockey, marching, rugby and all college sports.

• Manage multiple projects simultaneously, ensuring timely delivery of content that meets quality standards.

• Analyze social media metrics and audience insights to refine strategies and improve performance.

• Work with subject matter experts to produce compelling plans around executions and carry the process through to the finish, which could mean communicating with stakeholders and managing the project, and/or writing, editing, building graphics and simple video production.

• Stay up-to-date with the latest social media trends, tools, and best practices to keep FloSports’ social media accounts on top of their games.

KNOWLEDGE, SKILLS AND ABILITIES

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.

• 7+ years of experience in social media management, preferably within the sports industry.

• Proven ability to create engaging social media content that drives audience interaction.

• Strong writing and editing skills with an eye for detail.

• Proficiency in basic video production and editing software.

• Excellent organizational skills and the ability to manage multiple priorities in a fast-paced environment.

• A team player with strong interpersonal skills and the ability to collaborate effectively.

OUR COMMITMENT TO DIVERSITY

At FloSports, we are bonded by our passion for sports and our purpose to unite communities around experiences that finally give underserved sports the love they deserve. We recognize the need to build a company that seeks out, embraces, and celebrates our individual differences, ideas, and talent. FloSports is committed to the pursuit of a fair, equal and inclusive workplace where everyone is given the opportunity to grow to their fullest potential. 

OUR BENEFITS

• Recognized three years in a row as a Top Workplace by the Austin-American Statesman

• Flexibility at work - you can take control of your profession and personal schedule

• All-hands events hosted annually in beautiful Austin, Texas

• Annual equity awards for all top performers

• Competitive and comprehensive medical, dental and vision plans

• Peace of mind through company-paid short-term disability, long-term disability and life insurance

• Generous 401(K) company match vested immediately

• Progressive parental leave policies

• Flexible paid time off

• Hack-a-thons and a full calendar of team-building and social events

• Company donation to youth teams and leagues that our employees coach

• Stocked snack bar, catered lunch and breakfast tacos every week