Freelance SEO Specialist (Organic Search Team)

Hi there!
We are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don’t miss your chance. And this is our Freelance SEO Specialist role with a specific focus on keyword research, mapping, and clustering.

Tasks in the role

• Conduct comprehensive keyword research to identify relevant and high-impact keywords for various industries and niches

• Develop keyword mapping strategies to effectively optimize website content and structure for improved search engine rankings

• Perform keyword clustering and grouping to organize keywords into logical and thematic clusters

• Monitor and analyze keyword performance, search engine rankings, and organic traffic to identify opportunities for optimization and growth

• Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices to continually refine keyword research and mapping strategies

Who we are looking for

• Proven experience as an SEO specialist with a strong emphasis on keyword research

• In-depth knowledge of Semrush keyword research tools

• Familiarity with keyword research methodologies, including competitive analysis, long-tail keyword identification, and user/search intent analysis

• Proficient in using keyword clustering techniques to organize keywords into separate clusters

• Strong analytical skills and the ability to interpret data to identify keyword opportunities and trends

• Self-motivated and proactive, with the ability to manage multiple projects and meet deadlines

• Detail-oriented with a keen eye for accuracy and a strong commitment to delivering high-quality work

• Up-to-date with the latest SEO trends, search engine algorithms, and industry best practices

They say there are no perfect candidates, but that might well be you, if

• Proficiency in data visualization: The ability to create visually appealing and informative reports or presentations to communicate keyword research findings, trends, and recommendations to clients or internal stakeholders

• Knowledge of content marketing and copywriting principles: Understanding how keywords fit into a broader content strategy and being able to provide guidance on optimizing content for both search engines and user engagement

• Proficiency in Excel or Google Sheets: Strong spreadsheet skills can aid in organizing and analyzing large sets of keyword data, performing calculations, and creating custom reports

• You share our common values: Trust, because we prefer to speak up and be our true selves; Sense of Ownership, because it’s not worth wasting time on something you don’t believe in; and enthusiasm for Constant Changes, because we are always looking to make things better

A bit about the team

The Organic Search team is responsible for growing the organic visibility of Semrush. We want to help existing and new audiences discover the right information in key moments through their journey. Our goal is to offer the best user experience to our site visitors.

Finally, a little more about our company

We’ve been developing our product for 14 years and have been awarded G2's Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.

10,000,000+ users in America, Europe, Asia, and Australia have already tried Semrush, and over 1,000 people around the world are working on its development. The Semrush team is constantly growing.
Semrush is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability, or medical condition including medical characteristics, genetic identity, marital status, military service, or any other classification protected by applicable local, state or federal laws. All employment decisions are based on business needs, job requirements, merit, and individual qualifications.