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Marketing Operations Manager

Fullscript is making optimal care easy for everyone.  Through our care delivery platform, health practitioners can seamlessly design personalized health plans, provide support and education tools, and effortlessly prescribe and manage the use of healthcare's best supplements —  all in one place.


Since 2011, Fullscript has enabled over 90,000 practitioners to deliver care and has helped more than 5.5 MIL patients follow a path to wellness. And we are just getting started. 


Come build a healthier future with us.


The Marketing Operations Manager reports to the VP of Marketing and leads a lean, strategic Marketing Ops team. Responsible for building, overseeing and optimizing our lead management and funnel processes to convert prospects into customers. This role leads the charge on the marketing team's tech stack and serves as the primary owner of the marketing automation platform, responsible for maintaining and optimizing the platform to support marketing operations and campaigns.


The ideal candidate has strong experience architecting and scaling marketing automation systems and processes. This person has a proven record of working collaboratively with GTM operations to monitor, automate and solve blockers in sales and marketing handoff. This is someone who thrives in a collaborative environment, has successfully managed large-scale projects, and understands how platforms can be configured and enhanced.


How You'll Have An Impact:
  • Own and manage all aspects of prospect scoring, routing, and enrichment
  • Coordinate with sales operations and web team to ensure successful system and process integration with other departments and Salesforce.com
  • Manage the lead progression process, and provide recommendations and enhancements as needed
  • Troubleshoot lead flow volume, respond to marketing business operational needs, and proactively monitor systems
  • Ensure seamless integration between sales and marketing for effective lead handoff
  • Maintain and manage our marketing automation platform , including various system integrations into our CRM (Salesforce)
  • Assist with and provide insights to optimize our database (including new data sources, enrichment, deduplication, data hygiene, and segmentation) across our different systems (CRM, Marketing Automation).
  • Manage data hygiene, list management and administration of the marketing automation platform and collaborate with Salesforce Administrator to improve data transfers across CRM technologies.
  • Oversee the lead data's quality assurance and hygiene from capture to storage, ensuring the highest standards of data management.
  • Manage our marketing technology stack and identify opportunities to enhance and consolidate to maximize impact and usage.
  • Scale and mentor a team of talented marketing operations experts


What You Bring:
  • 10+ years of expertise using a marketing automation platform
  • 3+ years of experience managing a team of marketing operations experts
  • Experience integrating other technologies to the marketing automation platform and customizing those integrations to meet business needs and requirements.
  • Strong familiarity with Salesforce.com (SFDC), specifically with lead management.
  • Experience with Martech stack (Iterable, Salesforce, MixPanel etc)
  • Strong systems thinking combined with stellar interpersonal skills and the ability collaborate across disciplines.


Why You'll Love Fullscript:
  • Competitive Total Rewards offerings
  • RRSP matching (within Canada)//401(k) savings plan & matching (within US)
  • Customizable Health Benefits (medical, dental, vision) + HSA/FSA
  • Flexible Paid Time Off program
  • Discounts on Fullscript catalog of products for self, family & friends
  • Training allowance and company-wide learning initiatives


Join Fullscript to build a healthier future. With top investors and frictionless technology that enhances personalized patient experiences, Fullscript is well-poised for continued rapid growth.  Consistently ranked Employer of the Year with an award-winning culture and best-in-class leadership, Fullscript is full of bright people with a bright future. 


*Our Wherever You Work Well philosophy means Fullscript teammates get to pick their own office — whether that’s in-office, at home, or a bit of both 🐶🏡


Fullscript is committed to diversity in its workforce and is proud to be an equal opportunity employer. We are excited to work with talented people, period. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national or ethnic origin, gender, age, disability, sexual orientation, gender identity and/or expression, marital or civil status, political affiliation, family or parental status, or any other status protected by the laws or regulations in the jurisdictions in which we operate.


Accommodations are available on request for candidates taking part in all aspects of the selection process. Please send an email to accommodations@fullscript.com and let us know the nature of your request and your contact information.


Our team handles a lot of sensitive information, which means we require all candidates that receive and accept employment offers to complete a background check before being hired.

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CEO of Fullscript
Fullscript CEO photo
Kyle Braatz
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Our mission is 'helping people get better'. At Fullscript, we are all owners in driving this mission and builders in creating the future of healthcare.

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Full-time, remote
DATE POSTED
August 3, 2024

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