Head of Strategy, Media Planning & Insights
Skills
- Media planning
- Data analysis
- Audience segmentation
- Client management
- Trend identification
Responsibilities
- Lead strategic planning for digital and TV channels
- Collaborate with cross-functional teams
- Conduct media mix modeling and optimize campaign performance
- Leverage data for actionable insights
- Partner with internal teams for client strategies
- Monitor competitor strategies and market trends
Education
- Bachelor's degree in Marketing, Business, or related field
- Master's degree preferred
Benefits
- Health insurance
- Skills training
- Flexible work arrangements
- Social events and team building activities
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
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