Google Ads Strategist

Develop and execute digital advertising strategies on Google Ads.
Conduct in-depth research to identify target audiences, keywords, and competitive landscape.
Create compelling ad campaigns, including ad copy, creative assets, and landing pages.
Set up and configure campaigns, ad sets, targeting options, bidding strategies, and tracking mechanisms.
Monitor campaign performance, analyze data, and make data-driven optimizations to improve key metrics such as click-through rates, conversion rates, and return on ad spend.
Conduct A/B testing of ad variations to optimize performance and achieve campaign objectives.
Stay up to date with industry trends, platform updates, and best practices in Facebook and Google advertising.
Stay abreast of emerging digital marketing technologies and tools, recommending innovative strategies to enhance campaign performance.

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