Grammarly is seeking a Director of Paid Acquisition to lead and optimize their paid marketing efforts, focusing on user growth for their self-serve products, while fostering team development in a hybrid working environment.
Responsibilities: This role involves leading a team of channel managers, managing substantial marketing budgets, monitoring campaign performance, collaborating with internal teams, and evolving MarTech solutions for efficiency.
Skills: Candidates should possess advanced data analysis skills, strong understanding of ROI and various marketing metrics, as well as experience across multiple paid marketing channels.
Qualifications: Ideal candidates will be strategic thinkers with a strong business acumen, have a robust understanding of marketing fundamentals, and embody the values of being ethical, adaptable, gritty, empathetic, and remarkable.
Location: This position is hybrid with a primary location in San Francisco, allowing flexible work arrangements.
Compensation: $242000 - $336000 / Annually
Grammarly offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.
Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of theFortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.
Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 professional teams every day. From instantly creating a first draft to perfecting every message, Grammarly’s product offerings help people at 96% of the Fortune 500 get their point across—and get results. Grammarly has been profitable for over a decade because we’ve stayed true to our values and built an enterprise-grade product that’s secure, reliable, and helps people do their best work—without selling their data. We’re proud to be one of Inc.’s best workplaces, a Glassdoor Best Place to Work, one of TIME’s 100 Most Influential Companies, and one of Fast Company’s Most Innovative Companies in AI.
To achieve our ambitious goals, we’re looking for a Director of Paid Acquisition to join our Acquisition Marketing team. This role will be pivotal in leading many of Grammarly's paid marketing efforts to acquire new users for our self-serve products. This task directly impacts our ambitious user growth and revenue goals. This role involves developing a comprehensive strategy, implementing robust targeting, testing, and tracking capabilities, and building/leading/coaching a team that can meet the demands of a rapidly growing business. The Director will manage a team of channel managers across various platforms, including paid search, display/programmatic, Meta, LinkedIn, YouTube, affiliates, sponsored content, and other testing channels.
As Director of Paid Acquisition, you will balance growth targets and efficiency across existing and emerging channels. In this role, you will:
Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more:
Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US locations are categorized into two compensation zones based on proximity to our hub locations.
Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future.
Zone 1: $242,000 – $336,000/year (USD)
At Grammarly, we value our differences, and we encourage all to apply—especially those whose identities are traditionally underrepresented in tech organizations. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).
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Grammarly is on the lookout for a talented Director of Paid Acquisition to join their dynamic team in San Francisco! In this role, you'll lead the charge to elevate Grammarly's paid marketing efforts, driving user growth for our self-serve products. If you're someone who thrives in a hybrid working environment and enjoys mentoring a team, this is the perfect opportunity for you! Your day-to-day will involve managing a diverse team of channel managers, overseeing impressive marketing budgets, and continuously monitoring campaign performance to unlock new potential. With your strong understanding of ROI and various marketing metrics, you’ll be the driving force behind data-driven decisions. You'll collaborate closely with internal teams, ensuring all ad initiatives align with our overarching business goals while evolving our MarTech solutions for increased efficiency. It's not just about the numbers, though; we're looking for strategic thinkers who embody our EAGER values—being ethical, adaptable, gritty, empathetic, and remarkable. Get ready to flex your creativity as you bring fresh ideas into play, always staying current with industry trends and emerging technologies. At Grammarly, your work will directly impact our ambitious goals, so if you're excited about making a real difference while helping us spread the joy of clear communication, come join us and be part of something remarkable!
Grammarly is a Ukraine-founded cloud-based writing tool that provides grammar and spell checking, plagiarism detection services, and more. The company was launched in 2009 and is available accross multiple platforms as a standalone application.
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