Digital Marketing Project Manager

Auto req ID: 5496BR Title... Digital Marketing Project Manager Job Function: Marketing State and City: Wisconsin, Milwaukee Company: Harley-Davidson Motor Company Full or Part-Time: Full-Time Shift: Shift 1 Job Summary The Digital Marketing Project Manager will oversee day-to-day digital web content and functionality for the United States digital footprint of Harley-Davidson. A highly collaborative role, this position will support our goal of building the next generation of Harley-Davidson riders. The primary focus will be optimization of web campaigns and content for HDMC and support of our independent dealer digital websites. He/she will possess the digital marketing skills required to provide actionable counsel to United States stakeholders and others across the organization. This role will lead the execution of projects that increase the value of the brand and spur growth of key business metrics. This position demands an eye for layout and design, along with practical digital user experience expertise. Education Required A Bachelor's degree in Marketing, Communications, or a related field is preferred. Experience Required Minimum of 5 years of related professional experience, with at least 3 in Digital/Online Marketing for a corporation or agency. Range of strong digital marketing skills including working within a Content Management System (Adobe Experience Manager preferred), familiarity with Adobe Analytics or Google Analytics, SEO, lead generation. Experience executing digital campaign launches and optimization Experience in budgeting and cost management Program and project management experience to effectively manage a portfolio of projects while working in a fast paced environment under strict deadlines Ability to manage relationships and build consensus with a diverse set of stakeholders at every level of the Company Requires a high degree of proficiency with interactive technologies including an extensive understanding of desktop, mobile, and measurement/analytics processes Experience with digital strategy, branding, user experience design and user experience testing Direct Reports: No Travel Required: 0-10% . Apply now!Estimated Salary: $20 to $28 per hour based on qualifications