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Head of Social

We strongly encourage people of colour, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. Bumble is an equal opportunity employer and welcomes everyone to our team. If you need reasonable adjustments at any point in the application or interview process, please let us know.

In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).

Bumble is looking for a Head of Social to own and carry out all Bumble social initiatives across global teams and platforms. The Head of Social will partner with key business stakeholders in growth strategy, operations communications, marketing, policy, and product to elevate our brand across every aspect of the business, including social strategy and direction for all international Bumble channels. You must be customer-centric and able to identify and meet both internal and external customer needs. In this role, you will work cross-functionally to ensure marketing, partnership, editorial and social programs are in line with Bumble's objectives and metrics. You embrace the Bumble brand and take it to its optimal potential through a passion for the customer experience, incredible social expertise, and innovation within our Bumble Brand social, cultural and visual identity from high level concepts to detailed execution. You will be a thought leader and people manager, who can further the team's creativity while working collaboratively with teams ranging from policy to partnerships. You are eager to scale the Bumble brand in a complex and evolving environment, helping to conceptualize, design and produce social-first campaigns and rapid-response cultural moments.You have a deep understanding of the social space, video, brand and cultural marketing. You will lead our social teams with empathy and make the first move.

This person reports to our VP, Brand and can be remote within the US.

Key Accountabilities:

Be the driver behind how the Bumble brand is expressed across social channels through powerful creative social and digital ideas, balancing tone of voice and resonance with existing Bumble audiences on primary social platforms, and the development of innovative “look ahead” strategic social plans that prioritize new audience growth.
Manage, develop and build a social team that can generate and execute global creative work to be leveraged across our markets
Own our social brand guidelines and voice and ensure ensure consistency of brand design, brand experience, and TOV across all surfaces and channels
Guide a team of social managers, designers, and producers to respond to business needs, product and marketing briefs manifesting a relatable Internet presence for the Bumble brand
Develop a productive and supportive team culture, and mentor our talent to achieve world-class creative output
Be responsible for the budget, headcount, project management, and people management of the Bumble social organization

Experience we are looking for:

Proven track record of managing world-class brand or creative organization and/or developing in-house agencies with experience scaling teams in the social and digital space for a culturally relevant brand
Editorial sensibility around establishing Bumble’s comprehensive, digital, and social strategy experience including agency and in-house experience (consumer technology or technology-enable experience preferred)
You have extensive leadership experience with demonstrated ability to mentor, develop, grow and retain a team
Demonstrated experience with goal setting, delegating tasks and responsibilities set goals, holding teams accountable and providing thoughtful and meaningful feedback
Ability to keep a pulse on the cultural zeitgeist including, but not limited to social, brand, content relevance
Audacity and courage to develop and execute culturally impactful creative ideas and the ability to create a buzz and energy behind a brand that delights consumers.
Exceptional conceptual, and social fundamentals
Deep understanding of using customer insights, user research and audience segmentation to drive results
Ability to create a work environment that is high performance, fun and encourages active decision-making and considered risk-taking

About You:

You can build consensus and alignment but are not afraid to push ahead on your vision
You are passionate about managing and inspiring cross-functional teams
You have a drive to make things happen, strong emotional intelligence to lead and inspire others, and build relationships at all levels
You are positive and committed with a 'can-do' attitude and a flexible approach
You are a problem solver and a forward thinker
You are a self-starter: you thrive on taking ownership of initiatives with limited oversight
You have great communication skills, both verbal and written
You are deeply passionate about Bumble's brand vision and values

Bumble Inc. Glassdoor Company Review

3.7

Bumble Inc. DE&I Review

3.9

CEO of Bumble Inc.

Whitney Wolfe Herd

Approve of CEO

By Bumble Inc.

Bumble is a social platform and community that creates empowering connections in love, life, and work. Bumble promotes accountability, equality, and kindness in an effort to end misogyny and re-write archaic gender roles.

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