Product Lifecycle Marketing Manager

DescriptionThe HP Specialty Printing & Technology Solutions (SPTS) is an innovative end-to-end P&L business within HP that utilizes Thermal Inkjet (TIJ) technology for specialty printers across various markets. This Product Marketing Manager role focuses on managing the product lifecycle for TIJ 4.0 and TIJ 2X technologies. You will be responsible for overseeing an existing product portfolio, developing marketing strategies, conducting competitive assessments, and supporting sales initiatives. This position offers the opportunity to engage with customers and collaborate across multiple departments to achieve revenue and profit goals.Compensation and Benefits• Base pay range: \(102,950 to \)157,850 annually• Bonus and/or equity opportunities (applies to US candidates only)• Health insurance• Dental insurance• Vision insurance• Long-term/short-term disability insurance• Employee assistance program• Flexible spending account• Life insurance• Generous time off policies:• 4-12 weeks fully paid parental leave based on tenure• 11 paid holidays• Additional flexible paid vacation and sick leaveWhy you should apply for this position todayThis role provides a unique opportunity to manage a diverse product portfolio while contributing to significant marketing strategies. You will gain valuable experience in product lifecycle management and have the chance to work closely with various teams, enhancing your career development in business management.Skills• Strategic thinking and analytical skills• Strong business and marketing acumen• Excellent written and verbal communication skills• Ability to present complex ideas to executive management• Initiative and results-driven mindset• Comfortable interacting with sales and customers• Proficient in financial and pricing modeling in Excel• Strong presentation skills in PowerPoint• Attention to detail and follow-through• Proven ability to build relationships within cross-functional teams• Positive attitude with a growth mindsetResponsibilities• Become a subject matter expert on assigned HP products and competitive printing technologies• Develop 4P marketing strategies for assigned segments/products• Conduct competitor research and assessment• Lead strategy discussions on product marketing options• Manage product pricing exhibits and promotional discounts• Collaborate with Sales to prepare product and pricing materials• Drive financial goal achievement from the managed product portfolio• Complete marketing actions for product obsolescence checkpoints (EOL)Qualifications• Bachelor’s degree in Business Management, Marketing, or a relevant field• MBA is a plus• 5+ years of hands-on Marketing or Product Development/Management experience• Financial experience in forecasting, pricing, and business case development• Knowledge of inks and/or TIJ printheads is welcomedEducation Requirements• Bachelor’s degree in Business Management, Marketing, or a relevant field• MBA preferred but not requiredEducation Requirements Credential Category• Bachelor’s degree or equivalent experienceExperience Requirements• 5+ years of relevant experience in Marketing or Product Management• Proven experience in financial modeling and pricing strategiesWhy work in Vancouver, WAVancouver, WA offers a vibrant community with a blend of urban and natural environments. The area is known for its outdoor recreational activities, cultural attractions, and a growing tech scene. Living in Vancouver provides access to beautiful parks, scenic views, and a variety of dining and entertainment options, making it an ideal place for both personal and professional growth.