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Influencer & Social Media Manager (Drizly) - job 2 of 2

Who We Are

Drizly, an Uber company, is an energetic start-up within the New Verticals and Delivery Team. We are one of North America's largest alcohol e-commerce, on-demand delivery platform, and the best way to browse and buy beer, wine, and spirits. Drizly helps our customers savor life’s moments – their celebrations, parties, dinners and quiet nights at home. We partner with the best retail stores in over 1,700 cities across North America to serve up an unrivaled selection, convenient delivery options, and a delightful shopping experience that helps customers find the best drinks for the moment. And that is going to grow now that we are partnered with Uber

We are more than just another tech company. There is an intellectual curiosity that occurs at Drizly. We have a desire to question, to understand, to figure it out. Bottom line, we solve it. We value not just the truth but the process to get to the truth, to deliberate, decide and then act. Most importantly, we care. We care about our customers. We care about our team, and we care about our mission!

About the Role

As the Influencer & Social Media Manager, you are an integral part of the the brand team, responsible for embedding Drizly into the cultural zeitgeist and making us a brand that consumers know, love, and talk about. Spreading the word through influencer relationships and thumb-stopping content!

In this role, you manage the strategy and execution of the influencer marketing program, as well as the broader social media strategy and calendar. This is inclusive of overseeing content creation and partners to execute that vision. You will be an integral part of the brand and wider marketing team, leading a consumer-first approach to influencer and social media that builds the Drizly brand.

What You'll Do

Lead strategy for social channels to deliver against key business, brand, and social objectives
Run existing and create new influencer marketing programs. This includes influencer selection, negotiation, contract development, content creation monitoring, and reporting.
Work cross-functionally with brand marketing, insights, PR, growth, and creative teams.
Plan and manage the development, posting, and ongoing management/optimization of the social media calendar, with a core focus on Instagram, Twitter, Pinterest, Facebook, and Twitter
Lead creative development for Drizly’s social channels, partnering with internal creatives and external agencies to create breakthrough content and marketing opportunities
Serve as internal SME for our customers, educating both internal and external partners on effective tactics and feedback heard from customers through social listening
Collaborate closely with the strategic partnerships team to create content and opportunities to develop compelling content that integrates our partners
Oversee and participate in strategy for community management to connect and build deeper engagement with Drizly customers and partners
Bring brand collaborations to the table and own those relationships.
Continually track, analyze, and optimize social efforts using Google Analytics, social scheduling, and listening platforms.
Produce detailed monthly and campaign-specific reports for social media and influencer initiatives.

Basic Qualifications

4+ years in the social & influencer space
You’re right and left-brained – a rare hybrid of creator, master organizer, networker, and strategist.
Thoughtful, intentional communication is one of your superpowers.
Professional experience working in social and influencer management (agency or brand side).

Preferred Qualifications

You thrive off of running multiple projects at once and working across partners and teams to get stuff done.
An eye for aesthetics and are known for witty comebacks and your sense of humor. Most of all, you are kind!

Please be prepared to include with your application:

Links to at least 2 social media profiles you've directly managed
Up to 3 examples of stand alone influencer content you've briefed and overseen
Up to 2 examples of a holistic campaign or program you’ve managed including influencer and organic content pieces
An example of content or campaign inclusive of a brand partnership, IE a brand collaboration between your brand and an outside brand
An example of a contest or follower acquisition piece of content and its results

For Boston, MA-based roles: The base salary range for this role is $108,000 per year - $119,500 per year.

For San Francisco, CA-based roles: The base salary range for this role is $120,000 per year - $133,000 per year.

For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.