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Sr. Director, Global Events

General information Country... United States City Remote Location Department Marketing Job ID 37572 Description & Requirements Infor Corporate Marketing is looking for a creative, and experienced leader to head the Global Events program for the business. The events program is a pivotal component of our Marketing strategy used to drive brand awareness, build pipeline, and drive customer satisfaction and loyalty. The events program is multi-faceted including marquee events annually in the US, Europe and APJ, various industry tradeshows and oversee select internal events. The experienced leader in this role will have strategic oversight for the entire end-to-end program working in partnership with key stakeholders in the Marketing team and various functions in the business to build a strategy to meet company goals. A Day In The Life Includes: Owns Global Events strategy for Infor and oversees the successful execution of corporate events. This includes developing and executing events strategy involving key stakeholder parties including Marketing, Sales, Customer, and Industry Leadership. Oversee the budget ensuring appropriate cost controls and negotiations with vendors, partners, etc. to ensure the best price points are being achieved. Manage the planning and timing of events to support Marketing’s strategy for business growth and acceleration of pipeline, including early securing of event locations and consistent theme development. Direct management of the Infor Event marketing team. End-to-end Collaboration – Drive stakeholder alignment and greater collaboration around key global events. Drive early regional and executive stakeholder engagement in partnership with Field Marketing representatives or directly with regional Marketing stakeholders. Provide end-to-end visibility and overall coordination of event-related workstreams, especially pre-event execution (promotions, branding, early interest and awareness through digital and social media) and post-event execution, to document and communicate results. Agency Management – Identify, engage, and contract suitable (internal/external) agencies to manage respective projects, including related budget and cost. Identify and recommend preferred agencies and manage vendor agreements to optimize investments. Field Enablement – Consistently align with marketing and/or business stakeholders in the region and encourage their regional field enablement. Understand the role of stakeholder management in rolling out effective marketing activities, thus influencing internal stakeholders and making relevant decisions for all related marketing tactics and assets to optimize impact in the market. Constantly monitor use to optimize support and enablement, including but is not limited to re-formatting, adaptation of rollout plans, fine-tuning of target audiences, integration of new communication channels or routes, etc. Basic Qualifications: Cross-marketing experience with particular experience in event program ownership for a highly-recognized brand. Prior experience in leadership, developing and executing strategy. Understanding of the evolving role of events in the digital age. Preferred Qualifications: Experience working with analytics and research to build better campaigns. Change management leader with problem-solving skills. Experience managing agency and production partnerships to deliver successful events. Job Location: US Remote (Alpharetta, GA, Dallas, TX, St. Paul, MN) For California, Colorado, New York and Washington applicants, we anticipate paying between $155,000 - 195,000 per year. You may also be offered discretionary variable compensation. Please note that the salary information is a general guideline only. In addition, Infor provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO). About Infor Infor is a global leader in business cloud software products for companies in industry specific markets. Infor builds complete industry suites in the cloud and efficiently deploys technology that puts the user experience first, leverages data science, and integrates easily into existing systems. Over 60,000 organizations worldwide rely on Infor to help overcome market disruptions and achieve business-wide digital transformation. For more information visit www.infor.com Our Values At Infor, we strive for an environment that is founded on a business philosophy called Principle Based Management™ (PBM™) and eight Guiding Principles: integrity, stewardship & compliance, transformation, principled entrepreneurship, knowledge, humility, respect, self-actualization. Increasing diversity is important to reflect our markets, customers, partners, and communities we serve in now and in the future. We have a relentless commitment to a culture based on PBM. Informed by the principles that allow a free and open society to flourish, PBM™ prepares individuals to innovate, improve, and transform while fostering a healthy, growing organization that creates long-term value for its clients and supporters and fulfillment for its employees. Infor is an Equal Opportunity Employer. We are committed to creating a diverse and inclusive work environment. Infor does not discriminate against candidates or employees because of their sex, race, gender identity, disability, age, sexual orientation, religion, national origin, veteran status, or any other protected status under the law. At Infor we value your privacy that’s why we created a policy that you can read here. This employer uses E-Verify. Please visit the following website for additional information: www.kochcareers.com/doc/Everify.pdf

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Full-time, remote
DATE POSTED
July 10, 2024

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