Enterprise Business Development Manager

Hello 👋

We are looking for a highly driven and results-oriented Enterprise Business Development Manager to spearhead our outbound sales strategy. In this role, you will take ownership of building new business pipelines, closing enterprise deals, and driving revenue growth in the B2B SaaS enterprise segment. This position is critical to our expansion into the enterprise market and supports our strategic vision of upmarket growth. You will thrive in a hands-on role where you lead account-based prospecting, manage complex sales cycles, and close significant deals. We are seeking a self-starter who excels in fast-paced environments and brings deep expertise in consultative enterprise sales and strategic relationship management.

About InnoCraft and Matomo 📊

At InnoCraft, we offer privacy-focused analytics products and SaaS solutions that empower businesses to grow while maintaining 100% data ownership. As the creators of Matomo Analytics, the leading open-source analytics platform, we help over 1 million websites and apps across 150+ countries measure success and make data-driven decisions. We’re passionate about openness, privacy, and delivering exceptional products to our global community of users.

Our team is distributed across New Zealand, Europe, Canada, and beyond, offering a flexible, collaborative, and innovative work culture.

Our team is distributed across New Zealand, Europe, Canada, and beyond, offering a flexible, collaborative, and innovative work culture.

Why Join Matomo?

-   Innovative Work Culture: We cultivate an environment that encourages creative problem-solving and continuous learning, ensuring that you remain at the cutting edge of the analytics industry.

-   Global Team: Collaborate with a diverse, globally distributed team, bringing together top talent from across the world to innovate and grow together.

-   Work-Life Balance: Enjoy the freedom to balance your personal and professional life with a fully remote setup and flexible hours.

-   Purpose-Driven Mission: At Matomo, we believe in privacy, transparency, and empowering users to own their data. Join us in transforming the future of analytics.

Roles and Responsibilities 🚀

1. Enterprise Business Development, Strategic Relationships & Deal Closing (85%)

-   Develop and implement a targeted outbound sales strategy to acquire mid-market and enterprise clients across Europe, focusing on high-value Tier 1 customers in regulated industries and tech companies.

-   Use account-based approaches to identify and qualify new business opportunities. Build a scalable sales pipeline through deep research, intent data, and networking.

-   Execute a multi-channel outbound strategy, combining cold outreach (emails, calls, LinkedIn), warm introductions, and personalised content marketing. Use paid ads and strategic messaging to engage decision-makers in key industries.

-   Lead tailored discovery sessions and SaaS product demos, addressing the specific needs of enterprise clients. Conduct in-depth needs analysis to uncover challenges and position Matomo as the best solution.

-   Manage the full sales cycle from lead generation to closing, ensuring revenue targets are met. Handle the complexity of longer sales cycles, multi-stakeholder engagements, and compliance (e.g., GDPR).

-   Develop long-term client relationships and coordinate smooth handovers to the Key Account Manager and Customer Success Manager. Stay involved in strategic account development to ensure multi-year partnerships.

-   Position Matomo as a strategic partner for enterprise clients, focusing on data ownership and regulatory compliance in their long-term privacy strategies.

2. Cross-Functional Leadership & Market Insights (15%)

-   Work closely with cross-functional teams (Product, Privacy/Security, Marketing) to ensure solutions remain competitive and aligned with industry trends, particularly in regulated sectors.

-   Act as the voice of the customer, providing insights and feedback to guide the **go-to-market strategy** and influence the product roadmap based on enterprise customer needs.

-   Stay updated on GDPR and privacy regulations to build trust and address compliance concerns in the sales process. Adapt messaging to industry-specific privacy and data security challenges.

-   Collaborate with Marketing to align on account-based marketing campaigns, key messaging, and thought leadership content tailored to enterprise audiences.

Minimum qualifications 🤓

-  5+ years of proven track record of success in outbound B2B SaaS enterprise sales, with demonstrated ability to generate new business and close complex, high-value deals involving multiple stakeholders, longer sales cycles, and regulatory compliance challenges.

-   Proficiency in consultative, value-driven selling, with the ability to engage with C-suite and senior executives in technical and strategic conversations that position Matomo as the optimal solution and long-term partner.

-   A foundational knowledge of marketing concepts and web analytics terminology is important.

-   Prior experience with GDPR-compliant software sales or selling for companies like Adobe Analytics, Amplitude, AT Internet, Contentsquare, Posthog, or Snowplow is highly desirable, or experience selling SaaS to Enterprise in regulated industries.

-   Experience in driving new business via outbound tactics in mid-market or enterprise segments, consistently exceeding sales targets and delivering strategic, multi-year partnerships.

-   Extensive knowledge of the full sales cycle, including lead generation, qualification, proposal writing, and deal negotiation, with strong CRM and pipeline management skills. Ability to scale these processes and contribute to overall team growth.

-   Strong interpersonal and relationship-building skills: able to establish trust and foster deep relationships with enterprise customers while effectively collaborating with internal teams to drive results.

-   Fluency in German or French (native or fluent) and English is required; proficiency in Spanish is a plus.

-   Self-motivated and adaptable: Ability to work independently in a fully remote environment, demonstrating discipline in managing your time, pipeline, and sales priorities while collaborating with a globally distributed team.

Onboarding and Support 🤝

We offer a detailed onboarding plan to set you up for success. During your onboarding, you’ll receive extensive support from our sales colleagues, the CEO acting as Head of Sales , the Marketing team, and our Customer Success Managers. We prioritise collaborative knowledge sharing and cross-functional engagement to ensure you have a deep understanding of our products, markets, and customer needs. This role is well-supported with the resources required to succeed in a highly complex enterprise sales environment.

What We Offer

-   Dynamic Work Environment: Join a global, mission-driven company that values innovation, independence, and creativity. We support an entrepreneurial spirit, where your ideas are heard and your impact is felt.

-   Flexible & Remote-First Culture: We believe in flexibility and autonomy. Our team is fully distributed across multiple continents, offering you the chance to work from wherever you perform best.

-   High Growth Potential: You’ll play a pivotal role in driving Matomo’s expansion into the enterprise market, with opportunities for personal and professional growth.

-   Meaningful Work: Be part of a purpose-driven team committed to privacy, openness, and customer empowerment. Join us in our mission to liberate analytics and help businesses own their data without compromising on privacy.

Benefits 💪

-   Remote work (save many hours on commute, and save money)

-   Co-working space paid for and/or work from home

-   All home office equipment paid for (laptop, desk, chair, standing desk, lights, etc.)

-   Flexible hours

-   25 days of paid holidays per year plus your national public holidays

-   Sick leave

-   Health Insurance: Your Well-being, Our Priority

-   A huge “playground” to grow your skill set

-   Volunteering Day: Empower Your Impact

-   Bereavement Leave for Pets: Compassion Beyond Boundaries

-   Training Opportunities

-   Mental Health Support Services

Location 🌎

-   100% Remote work position

-   Must be Located in Europe

Diversity and Inclusion 🤗

InnoCraft celebrates the things that make you, you! We are an inclusive employer and do not discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status or disability. We actively seek diversity in our workplace and embrace individuals with unique backgrounds, perspectives, and abilities!

Come join our growing team that’s helping ensure a safer, more privacy-focused web/internet!

#LI-Remote