Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy, and consent to receive emails from Rise
Jobs / Job page
Assistant Brand Manager - Instants Brand image - Rise Careers
Job details

Assistant Brand Manager - Instants Brand

Company Description

It’s amazing what can happen over a cup of coffee! Providing both a functional and emotional benefit, coffee plays an important role in the lives of consumers with more cups of coffee consumed each year than tea, this a truly fascinating category to work in.

What better place to build your career, than the world's leading pure-play coffee and tea company, serving approximately 4,200 cups of coffee or tea per second.

In the UK our mission is simple- become the most chosen coffee company, providing a coffee for every cup. As a very strong Number 2 player within the Instants category, our Kenco, L’OR and Douwe Egberts brands are going from strength to strength. We have exciting plans to accelerate growth further and we now have an exciting new role in our team.

We are looking for the next ABM to join us on our growth mission; passionate, analytical, creative and entrepreneurial. If you are looking to build your career in an exciting, dynamic environment, come & join us. Reporting directly to the Instants Marketing Lead, we will support your development at fast pace.

Job Description

The Assistant Brand Manager for Indulgent Instants is a key role on our highest profile Instant brands as part of our UK-wide Marketing team. Working closely with the Brand team on key initiatives for growth.

You will be responsible for executing brand plans for indulgent instants, both ATL & BTL activations, delivering exciting innovation and renovation projects, supporting in-store activations as well as supporting the development & execution of our annual brand plan. To ensure you have a good grounding in brand performance, you will also be actively involved in brand tracking and analysis, shaping insights and actions for growth.

Working closely with cross-functional teams both internally & externally, you’ll be exposed to the full marketing mix.

Previous experience in either marketing, category management, insights/analytics, communications or shopper marketing is essential.

 

Responsibilities;

  • With support from the Category Manager & Category Lead, play a key role in developing and executing Indulgent Instants activations - ATL & BTL across TV, social, digital & shopper touchpoints.
  • Be a champion for your brand and category, working closely with local and global stakeholders.
  • Support the Brand Manager(s)/ Category Manager on range/portfolio management, including management of innovation & renovation projects, including packaging, artwork, activation and execution in store through powerful sell-in and launch plans.
  • Responsible for brand and portfolio performance tracking and analysis, and supporting the wider sales & marketing team to drive growth against budget targets
  • Responsible for compiling market & competitor reviews in order to feed into plans
  • Supports Instant team members on ad hoc initiatives as required.

Qualifications

Must have:

  • Previous Marketing experience in brand management, preferably FMCG.
  • Strong data analysis and interpretation skills. Turning insights into actions.
  • Experience developing & executing digital & shopper comms across social media, websites, digital and shopper touchpoints is highly desired.
  • Proven Project Management skills
  • Excellent communication skills with track record of building strong relationships/collaboration
  • An entrepreneurial, self-starter mindset (we are a “start-up” business)
  • A “can do” attitude

Nice to have:

  • Assistant Brand Manager FMCG with 1-2 years experience

Education:

  • Educated to degree level – Marketing/Business/Management highly desirable.

Additional Information

#li-hybrid

JACOBS DOUWE EGBERTS Glassdoor Company Review
3.8 Glassdoor star iconGlassdoor star iconGlassdoor star icon Glassdoor star icon Glassdoor star icon
JACOBS DOUWE EGBERTS DE&I Review
3.37 Glassdoor star iconGlassdoor star iconGlassdoor star icon Glassdoor star icon Glassdoor star icon
CEO of JACOBS DOUWE EGBERTS
JACOBS DOUWE EGBERTS CEO photo
Fabien Simon
Approve of CEO

Average salary estimate

$50000 / YEARLY (est.)
min
max
$40000K
$60000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

Similar Jobs
Posted 9 days ago

Join JDE Peet’s as a Media & Digital Manager and leverage your media expertise to drive brand engagement across Poland and the Baltics.

Photo of the Rise User
Posted 8 days ago

Bring your event planning skills to a dynamic MedTech company focused on innovation and teamwork at Penumbra.

Photo of the Rise User
Posted 12 days ago
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
Medical Insurance
Dental Insurance
Mental Health Resources
Life insurance
Disability Insurance
Child Care stipend
Employee Resource Groups
Learning & Development

Elevate your career as an Assistant Digital Account Manager with American Express, facilitating innovative marketing campaigns in a dynamic environment.

Join Prop Firm Match Global FZCO as a Link Building / Outreach Specialist and influence the future of proprietary trading through impactful SEO strategies.

Photo of the Rise User

Kickstart your marketing career as a Brand Marketing Assistant, engaging with customers and representing top-tier brands at exciting events.

Photo of the Rise User

As a Senior Manager Acquisition & Retention, you'll lead strategies to boost customer onboarding and retention for a prominent client in New Zealand.

Join ZEAL Network SE as a Performance Marketing Manager to shape the future of online lottery experiences while driving high-impact digital campaigns for Traumhausverlosung.

Photo of the Rise User
Posted 19 hours ago

ZayZoon is on the lookout for a Partner Marketing Manager to elevate our partner programs and foster financial wellness for employees.

Photo of the Rise User
Posted 2 days ago

Join AIR Communities as a Marketing Coordinator to drive marketing effectiveness and grow demand for our properties in a collaborative team setting.

Photo of the Rise User
RA Remote No location specified
Posted 14 days ago

Lead the digital transformation of R.A.D®, a performance footwear brand, by driving growth and conversion across various online channels.

Posted 12 days ago

Join Huntington as an Event Specialist, where you will coordinate impactful industry events while enhancing your marketing skills.

Photo of the Rise User
Posted 13 days ago

Become a key ambassador for Red Bull at Santa Clara University, connecting with peers and fostering brand loyalty.

PrePass Remote No location specified
Posted 11 days ago

Join PrePass as a Marketing Campaign Manager, where you'll lead integrated marketing campaigns that enhance brand visibility and engage key audiences in the transportation industry.

Photo of the Rise User
Posted 2 hours ago
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
Medical Insurance
Dental Insurance
Mental Health Resources
Life insurance
Disability Insurance
Child Care stipend
Employee Resource Groups
Learning & Development

Step into a pivotal role at American Express as a Senior Analyst focused on Platinum Loyalty Marketing, driving innovative customer engagement strategies.

Today our coffee & tea portfolio is available in over 140 countries through iconic household names including: Jacobs, Tassimo, Moccona, Senseo, L’OR, Douwe Egberts, Super, Kenco, Pilao & Gevalia. Joining JDE, means you are making an intentional ca...

50 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
March 28, 2025

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!