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Email Marketing Assistant

There are 2 billion people in the world that are financially underserved, having little to no access to financial products. The majority of these people live in the Emerging Markets.

Jeff is a financial technology startup that addresses this issue. We build financial product comparison marketplaces that help consumers and financial service providers connect and increase odds of cooperation by the help of available data - largely digital footprint.

Our goal is to unlock financial services for the underbanked, with a clear focus on emerging economies that will drive the global economy in decades to come.

Launched in Vietnam in 2020, Jeff has grown into a 40+ people team across 6 countries.

To date, we have helped 9 million customers in Vietnam, Philippines, Mexico and Sri Lanka to compare tens of millions of financial products.

Since inception, Jeff has raised close to $5 Million in funding from reputable investors

We have grown from 0 to 8-digit annual revenue 

In 2024, Sifted recognized Jeff as fastest growing startup in the region

Jeff has also been recognized as Top 3 fastest growing tech company in the Central Europe by Deloitte

As we enter the next phase in our journey, we are looking for an Email marketing assistant. You will learn everything there is about Email marketing and other communication channels. You will be building marketing automation flows, producing content using AI and creating email campaigns from just an idea to analyzing results.

If you're looking for a challenge and the opportunity to participate in building an exciting, global product, then this role is for you! ⚡️


You will:
  • Develop email content using AI, collaborating with creative teams to produce materials that align with brand guidelines and resonate with the target audience.
  • Conduct deliverability tests to maximize email performance and ensure optimal results.
  • Schedule and send email campaigns with a high level of precision and responsibility to ensure timely execution.
  • Monitor daily campaign performance, making data-driven adjustments to optimize outcomes. Utilize A/B testing to enhance email effectiveness and user engagement.
  • Analyze campaign data to uncover trends, insights, and improvement areas, and provide regular performance reports, insights, and recommendations to stakeholders.
  • Investigate any declines in campaign performance, identifying root causes and implementing corrective measures.
  • Stay informed on competitor communications and industry trends to spot new growth opportunities.
  • Collaborate with cross-functional teams, including product, sales, and customer service, to ensure campaigns align with company-wide goals and objectives.


You have:
  • A strong interest in developing expertise in email marketing, with a proactive approach to staying updated on industry best practices, tools, and strategies.
  • Analytical thinking skills with the ability to interpret data, identify trends, and make informed, data-driven decisions.
  • A marketing mindset that understands audience needs and can craft compelling messaging that resonates with target demographics.
  • Foundational Excel skills, with the ability to organize, analyze, and present data effectively to support campaign insights and reporting.
  • Strong attention to detail and commitment to accuracy, ensuring high standards in campaign planning, execution, and evaluation.
  • A results-oriented approach with a willingness to test, learn, and adapt for continuous improvement in campaign effectiveness.


What we can offer you:
  • Equipment of your preference.
  • Vacation policy that fully covers annual leave and National holidays in line with your residence country’s standards
  • Knowledgeable, driven and truly experienced team
  • Modern and cozy office in the very center of Riga, Spikeri - the very heart of Latvian startup ecosystem
  • A hybrid approach to work - you can spend 2 days at home per week after probation
  • Team building events, both remotely and in-office
  • High energy - as a growing startup, no day is the same
  • Unlimited growth - as the company grows, you grow with us! 🚀


Values at Jeff:
  • Walk the talk. We expect people at every function and every seniority level to not only understand what to do, but to be able to do it. Jeff is not a place for coaches that create nice presentations, but don't play.
  • Integrity. Our team consists of reliable, trustworthy and accountable professionals that respect each other. As a company, we commit 110% to our team, and the same is expected in return. In every team, there are different opinions and conflicts from time to time, but integrity is what allows us to disagree, yet commit to decisions made. Lack of this quality is a red flag to us.
  • 10x Mentality. We are addressing financial challenges of at least 25% of the global population. “Is the market big enough?" is an irrelevant question. Conquering massive markets requires bold ambition and targets, and reaching them calls for bold solutions. A few years ago, a million $ per year seemed wild. Now, a million $ is underwhelming. If you are always hungry for that next zero, you'll fit right in!
  • Action over perfection. Acting without a plan is planning to fail. But once the plan is there, speed matters in business. We believe that making informed decisions quickly and iterating as we go is better than waiting for the perfect plan. This value helps us maintain momentum, stay competitive, and continuously improve based on real-world feedback.
  • Always be solving, always be building. We are an early-stage, high-growth company. There are more problems to solve than solutions in our everyday life. If you are on team Jeff, you are expected to be a proactive solution builder, breaking barriers along the way. We are looking for problem solvers, not finders: discover, research, communicate & always be building.
  • Own it. At Jeff, we embrace full responsibility for our work, regardless of its visibility or scale. From major projects to routine maintenance, every task contributes to our success. You own it = you track performance, create initiatives and make sure everything humanly possible to deliver the outcome. Every task must have clear, measurable results or learning, and every task starts and ends with transparent, honest communication.


🤘 Ready to have fun while building a data-driven financial marketplace for the economies of tomorrow? Let's talk!

Average salary estimate

$37500 / YEARLY (est.)
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$30000K
$45000K

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What You Should Know About Email Marketing Assistant, Jeff App

Are you ready to join an exciting journey as an Email Marketing Assistant at Jeff? Located in the vibrant startup hub of Riga, Jeff is on a mission to unlock financial services for the underbanked in emerging markets. We’re a dynamic fintech startup that has already helped millions compare financial products, and we’re looking for someone eager to grow alongside us. As an Email Marketing Assistant, you will dive deep into the world of email marketing and other communication channels. Your role will involve crafting engaging email content with the help of AI, conducting performance tests to ensure high deliverability, and scheduling campaigns with precision. You will play a key role in analyzing campaign data, uncovering insights, and continuously optimizing outcomes to maximize engagement. Collaborating closely with creative teams and cross-functional departments like sales and customer service, your work will align with broader company goals while you contribute to Jeff’s mission of enabling financial access. We are all about learning and growth here, so your analytical skills and marketing mindset will be empowered to thrive. If you’re enthusiastic about making a difference and shaping the future of finance, then Jeff is the dynamic environment where you can unleash your potential. Join us in creating impactful campaigns that do more than just reach inboxes—they open up avenues for millions seeking financial freedom.

Frequently Asked Questions (FAQs) for Email Marketing Assistant Role at Jeff App
What are the primary responsibilities of the Email Marketing Assistant at Jeff?

As the Email Marketing Assistant at Jeff, your primary responsibilities will include developing email content using AI, conducting deliverability tests, scheduling and sending email campaigns, monitoring their performance, analyzing data to identify trends, and collaborating with various internal teams. Your role will be central in ensuring our campaigns resonate with audiences and drive engagement.

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What qualifications are necessary for the Email Marketing Assistant position at Jeff?

To succeed as an Email Marketing Assistant at Jeff, you should have a strong interest in email marketing, analytical thinking skills to interpret data effectively, foundational Excel skills to analyze campaign results, and a marketing mindset to craft compelling messages. Attention to detail and a results-oriented attitude are vital for campaign planning and execution.

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How will the Email Marketing Assistant contribute to Jeff's mission?

The Email Marketing Assistant will contribute to Jeff's mission by creating compelling marketing campaigns that effectively communicate the value of our financial products. By utilizing data-driven insights to enhance campaigns, you will play a critical role in connecting with our target audience and driving engagement, ultimately helping us to enable financial access for underserved populations.

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What growth opportunities does Jeff offer for the Email Marketing Assistant role?

At Jeff, we believe in unlimited growth potential. As the company expands, so will your career opportunities. You'll have the chance to learn from experienced team members, engage in various projects, and develop your skills within a dynamic, rapidly growing startup environment, fostering both personal and professional growth.

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What tools and technologies will I work with in the Email Marketing Assistant position at Jeff?

In the Email Marketing Assistant position at Jeff, you'll work with various tools and technologies related to email marketing and automation. This includes software for campaign management, analytics tools for data interpretation, and AI-driven content creation platforms to help you produce effective email campaigns.

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What is the work environment like for the Email Marketing Assistant role at Jeff?

The work environment at Jeff is vibrant, energetic, and supportive. With a modern office located in the heart of Riga and a flexible hybrid work approach, you'll have the resources and space you need to innovate. Team-building events and a culture that thrives on communication will ensure you feel part of our rapidly growing family.

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How does Jeff support work-life balance for the Email Marketing Assistant?

Jeff values work-life balance and offers a vacation policy that covers annual leave and national holidays, allowing team members to recharge. Additionally, with a hybrid work model, you can work from home part of the week, creating a schedule that meets your needs while achieving professional goals.

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Common Interview Questions for Email Marketing Assistant
What experience do you have with email marketing tools and platforms?

When answering this question, provide details about specific email marketing tools you've used, such as Mailchimp, HubSpot, or similar software. Highlight your experience in creating campaigns, analyzing performance metrics, and optimizing reach, emphasizing your ability to adapt to new tools.

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How do you ensure that your email campaigns align with brand guidelines?

To ensure alignment with brand guidelines in email campaigns, I would review the brand's tone, visual aesthetics, and messaging priorities. It’s essential to collaborate with creative teams to ensure consistency while tailoring content to resonate with the audience, helping maintain a unified brand presence.

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Can you explain the importance of A/B testing in email marketing?

A/B testing is crucial in email marketing as it allows you to compare two versions of a campaign to evaluate which performs better. By systematically testing elements like subject lines, content, and images, you can gain insights into audience preferences and improve future campaign effectiveness based on data-driven results.

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What strategies would you use to improve email deliverability?

Improving email deliverability can involve several strategies such as cleaning your email list regularly, using double opt-in processes, authenticating your email with DKIM and SPF records, and continuously monitoring your sender reputation. It's important to build a positive relationship with email providers to ensure your messages reach the intended recipients.

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Describe a time when you had to analyze campaign data and make recommendations.

When responding, provide a specific example where you analyzed campaign data, outlined the metrics you evaluated, and the recommendations you made based on your findings to improve future campaigns. Highlight the positive outcomes as evidence of your analytical skills and proactive approach.

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How do you keep up with current trends in email marketing?

To stay updated on email marketing trends, I regularly follow industry blogs, attend webinars, and join professional networks. I also subscribe to newsletters from thought leaders in the field, which keeps me informed about new tools, strategies, and best practices that can enhance my work.

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What do you consider when segmenting an email list?

When segmenting an email list, I consider demographics, past purchase behavior, engagement levels, and preferences. This allows me to craft targeted messages that resonate with different audience segments, improving engagement rates and overall campaign success.

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How would you handle a decline in campaign performance?

In the event of a decline in campaign performance, the first step would be to analyze the metrics to identify potential causes. I would look at engagement rates, deliverability issues, and content effectiveness. After pinpointing the issues, I would implement corrective measures and communicate changes to the team for continuous improvement.

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What role does collaboration play in your approach to email marketing at Jeff?

Collaboration is key in email marketing roles. I believe in working closely with creative teams, sales, and product departments to align our campaigns with overall goals. Regular communication and feedback ensure that our messaging is on-point and effectively reaches and resonates with our audience.

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What is your approach to crafting compelling email content?

When tailoring email content, I focus on understanding the audience's needs and preferences. I ensure that my messaging is engaging, concise, and aligned with our brand voice. Utilizing AI tools can enhance this process, enabling me to create high-quality content rapidly while personalizing it for our audience.

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DATE POSTED
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