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Programmatic Manager

Company Description

At Jellyfish we believe that our individual differences are our greatest assets. We are passionate about empowering every employee to reach their full potential and contribute their unique perspectives to our collaborative environment. We are an equal opportunity employer and firmly believe that a diverse and inclusive workforce drives innovation and leads to better solutions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other personal characteristics that make them who they are.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

Reporting to our Programmatic Director, you'll contribute to guiding media performance and account growth. Your main responsibilities will include activation and optimisation, reporting and insights, testing and data analysis, and client communication across large & complex accounts.

Responsibilities

  • Optimize campaign performance across programmatic platforms, striving to refine tactics for our clients.
  • Develop insights to inform our client's strategies.
  • Partner with Business Development to develop strategies for prospective clients.
  • Interface with clients through written, phone, and in person communication.
  • Collaborate across our teams to create holistic advertiser solutions which span all areas of the digital spectrum.
  • Interpret attribution modeling and 3rd party analytics data.
  • Engage deal economics, media allocation, and advertiser investment decisions.
  • Mentor and educate more junior staff as the business expands.

Qualifications

Knowledge & Experience Requirements

  • 2+ years of experience in Display and Programmatic advertising in an agency environment
  • Knowledge of display advertising, specifically real-time bidding, ad networks, demand site platforms, attribution models, and associated technologies, specifically within the Google Marketing Platform
  • Expertise in managing campaigns within DSPs like DV360, Amazon, & The Trade Desk
  • Experience with numerical detail, analysis, and using data and market insights to inform decisions and develop business strategies.
  • Advanced Excel/Google Sheets skills are essential
  • Business writing skills and ability to produce high-quality documents
  • Demonstrate a structured way of working, with the ability to cope with competing demands
  • Ability to experiment with new methods and technologies to solve complex issues.

Note: We emphasize skills, expertise and behavioral attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

Join Jellyfish and experience a workplace where we prioritize your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

💰 Reward: You'll receive a loyalty salary increase on your Jellyfish anniversary.

🏥 Healthcare plans: Have peace of mind with our healthcare, vision and dental insurance, plus short and long-term disability and life cover.

💫 Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

📈 Growth, Your Way: Grow your career with one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses.

👪 Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers.

 

All your information will be kept confidential according to EEO guidelines.

Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to [email protected].

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CEO of Jellyfish
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Nick Emery
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Jellyfish is a new kind of marketing performance company for the platform world, where success demands a creative, multi-platform mindset. We help brands thrive, by navigating, connecting, and harnessing the platforms that drive growth. We’re mor...

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Full-time, hybrid
DATE POSTED
November 24, 2024

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What You Should Know About Programmatic Manager, Jellyfish

As the Programmatic Manager at Jellyfish, based in the vibrant city of São Paulo, you will play a crucial role in managing and optimizing digital advertising campaigns that drive results for our diverse clients. In this engaging position, you will report directly to our Programmatic Director and be at the forefront of enhancing media performance and account growth. Your expertise in programmatic advertising will allow you to optimize campaign performance across various platforms, utilizing your understanding of real-time bidding, demand-side platforms, and attribution models to develop insightful strategies. You will be empowered to collaborate with cross-functional teams, partner with business development to attract prospective clients, and foster communication with our clients through various channels. Mentoring junior staff will also be a rewarding aspect of this role, allowing you to share your knowledge as Jellyfish continues to grow. Bring your passion for data analysis and your advanced proficiency in Excel or Google Sheets, and become part of a company that values diversity, innovation, and individual growth. At Jellyfish, you will not only craft influential stories for our clients but also thrive in a workplace that celebrates your contributions and supports your personal and professional development. Join us and help shape the future of digital marketing.

Frequently Asked Questions (FAQs) for Programmatic Manager Role at Jellyfish
What does a Programmatic Manager at Jellyfish do?

A Programmatic Manager at Jellyfish guides media performance and account growth for our clients. They optimize campaign performances across programmatic platforms, collaborate with teams to generate holistic solutions, communicate with clients, and utilize analytics to inform strategies and decision-making.

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What qualifications are needed for the Programmatic Manager position at Jellyfish?

Candidates for the Programmatic Manager role at Jellyfish should have over 2 years of experience in display and programmatic advertising. They should possess a strong understanding of display advertising technologies, advanced skills in data analysis and business strategy development, and proficiency in tools like Google Marketing Platform.

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How can I apply for the Programmatic Manager position at Jellyfish?

To apply for the Programmatic Manager position at Jellyfish, submit your resume in English. Ensure to highlight your experiences and skills that align with the role's responsibilities and qualifications to stand out in the applicant pool.

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What is the working culture like at Jellyfish for Programmatic Managers?

At Jellyfish, the working culture for Programmatic Managers encourages collaboration, growth, and a diverse and inclusive environment. We believe that individual differences enhance team performance and creativity, fostering a workplace where employees feel valued and empowered.

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What tools and platforms will I be using as a Programmatic Manager at Jellyfish?

As a Programmatic Manager at Jellyfish, you'll work extensively with demand-side platforms (DSPs) such as DV360, The Trade Desk, and Amazon, along with analytics tools for interpreting data and insights pivotal to campaign optimization and client strategy.

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What kind of growth opportunities does Jellyfish offer for Programmatic Managers?

Jellyfish is committed to employee growth, offering a paid day each month for self-development and unlimited access to LinkedIn Learning courses. These initiatives ensure that Programmatic Managers can continue to enhance their skills and advance their careers within the company.

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What are the primary responsibilities of a Programmatic Manager at Jellyfish?

The primary responsibilities of a Programmatic Manager at Jellyfish include optimizing campaign performance, developing strategic insights, collaborating with various teams for comprehensive advertising solutions, and mentoring junior staff while managing client communications effectively.

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Common Interview Questions for Programmatic Manager
Can you describe your experience with real-time bidding and demand-side platforms?

Discuss specific platforms you've worked with, detailing how you utilized real-time bidding strategies to optimize campaigns, improve ROI, and achieve client goals. Highlight any unique challenges or successes you've had in this area.

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How do you analyze campaign data to identify areas for improvement?

Share your methodology for analyzing campaign performance data. Explain how you leverage metrics and KPIs to make informed decisions and adjustments. Include any specific tools or software you utilize for data analysis.

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What strategies do you use to optimize programmatic advertising campaigns?

Discuss specific strategies that have proven effective in your experience, such as audience targeting, optimization of bidding strategies, and A/B testing. Provide examples of results from these strategies in past campaigns.

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How do you communicate campaign results to clients?

Explain your approach to client communication, emphasizing clarity and transparency. Discuss how you tailor your reports and presentations to suit each client's understanding while focusing on key metrics and actionable insights.

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Can you give an example of a successful programmatic campaign you managed?

Outline the campaign's objectives, strategies implemented, and results achieved. Highlight any specific challenges faced and how you overcame them, underscoring your role in contributing to the campaign's success.

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How do you stay updated on trends and changes in programmatic advertising?

Discuss your methods for staying current, such as attending industry conferences, participating in webinars, following thought leaders on social media, and engaging with relevant content. Share how this knowledge has influenced your strategies.

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What is your experience with mentoring junior staff in a programmatic environment?

Share experiences where you've successfully mentored others, providing examples of your approach to educating your team on complex concepts and improving their skills. Discuss the value this brings to the team and company.

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How do you handle competing demands and tight deadlines?

Explain your organizational skills and time management strategies, providing specific examples of how you prioritize tasks and maintain quality under pressure. Highlight any tools or techniques you use to stay organized.

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What role do you believe creativity plays in programmatic advertising?

Discuss how creativity is vital in developing innovative strategies and capturing audience attention. Provide examples of how you've integrated creative thinking into quantitative analytics in your previous roles.

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How would you approach a client unsatisfied with campaign performance?

Outline a detailed, empathetic communication strategy focused on understanding the client's concerns. Describe how you would evaluate the situation, propose adjustments, and ensure they feel supported moving forward.

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