Senior Business Development and Sales Manager, Performance

As a Senior Business Development and Sales Manager at Kickstarter, your primary responsibilities will include developing and executing a comprehensive sales strategy to drive revenue growth and expand market reach. You'll identify and establish relationships with key clients needing performance marketing solutions and build a robust sales pipeline across various verticals. Additionally, you will manage the sales pipeline, report progress regularly, and achieve quarterly and annual revenue targets through focused sales strategies.

Kickstarter seeks candidates with at least 8 years of experience in business development, sales, or account management within performance marketing or digital media. A proven track record of building sales engines and exceeding targets is essential. Strong analytical skills, excellent verbal and written communication abilities, and a deep understanding of the performance marketing landscape are also key qualifications for this role.

Absolutely! The Senior Business Development and Sales Manager role at Kickstarter is fully remote. We have embraced a flexible work culture and support employees based in various US locations, as well as the United Kingdom, allowing you to thrive in your working environment while contributing to our mission.

The base salary range for the Senior Business Development and Sales Manager at Kickstarter is between $170,000 to $185,000, depending on experience and qualifications. Additionally, this role is eligible for performance-based bonuses, further enhancing your earning potential.

Kickstarter is committed to fostering a healthy work-life balance for its employees. The Senior Business Development and Sales Manager will benefit from a 4-day workweek, generous vacation and sick leave, and a company-wide winter break. We believe in providing our team with the autonomy and space to thrive both personally and professionally.

When building a sales pipeline, I start by identifying target clients that align with our company's goals and needs. I leverage my industry network to gather insights and establish initial connections. I focus on nurturing these relationships by regularly engaging with prospects and providing value through tailored solutions. An organized CRM system is key to tracking progress and ensuring timely follow-ups.

In my last position, I implemented a data-driven approach to identify high-potential verticals. By analyzing market trends and client needs, I developed targeted outreach campaigns that increased our engagement rates significantly. This strategy not only boosted our sales pipeline but also strengthened our client relationships, leading to long-term partnerships.

Some critical metrics for tracking performance include conversion rates from leads to clients, average deal size, customer acquisition cost, and the lifetime value of clients. Additionally, I monitor the sales cycle length and progress towards quarterly and annual revenue targets to ensure we stay on track and make necessary adjustments to our strategies.

To stay updated on industry trends, I regularly engage with professional networks, attend relevant webinars, and subscribe to industry publications. Additionally, I follow thought leaders on social media and participate in discussion forums to gain insights into emerging trends and best practices that I can apply to our business development efforts.

In one instance, I encountered a significant drop in lead generation due to increased competition. To overcome this, I led a team brainstorming session to revise our value propositions and adjust our messaging. We also increased our digital marketing efforts, and within a few months, we managed to not only recover lost leads but also grow our market share significantly.

Collaboration is vital in business development and sales, as it allows for shared insights and resources among team members. By aligning my efforts with marketing, product management, and customer service teams, we can craft comprehensive solutions for clients and enhance the overall customer experience, which ultimately drives revenue growth.

When facing objections, I actively listen to the prospect's concerns and validate their feelings. I then provide information to address those concerns, illustrating how our solutions can provide value. It’s essential to remain empathetic and adjust my approach based on their needs and feedback. The goal is to foster trust and keep the conversation open.

I have extensive experience with various CRM systems, having utilized them for tracking sales activities, managing client interactions, and analyzing performance metrics. I believe a proficient CRM system is crucial for maintaining organized and effective communication with leads and clients. I ensure that I regularly update the CRM to reflect the status and progress towards sales targets.

I see client feedback as a vital resource for refining our sales strategies. By analyzing feedback, I can identify patterns in client preferences and pain points, allowing me to adjust our offerings and communication style accordingly. This adaptability not only enhances client satisfaction but also improves our chances of closing sales.

In a business development and sales role, I am highly motivated by the opportunity to help clients achieve their goals through our solutions. I thrive on building long-term relationships and seeing the direct impact my efforts have on a client's success. Also, the dynamic nature of this field keeps me engaged and pushes me to continuously learn and adapt.