Full-Time Visual Store Merchandising Lead

As the Full-Time Visual Store Merchandising Lead at Kohl’s, you will be responsible for supporting store leadership in visual and merchandising planning, implementing corporate presentation standards, updating merchandise displays based on sell-through data, and overseeing the execution of visual initiatives. Additionally, you’ll conduct regular walkthroughs with store leadership to prioritize merchandise and visual strategies, ensuring that every customer encounter is visually engaging and welcoming.

To qualify for the Full-Time Visual Store Merchandising Lead role at Kohl's, candidates must be at least 18 years old, possess strong verbal and written communication skills, and have flexible availability for varying shifts. While prior experience in retail or the service industry is preferred, a passion for creating visually compelling retail environments and a customer-centric mindset are crucial for success in this role.

Kohl’s emphasizes a strong onboarding process for the Full-Time Visual Store Merchandising Lead. This includes training on company policies, visual presentation standards, and customer service philosophies. New leads will also benefit from working closely with experienced team members to learn the ropes of visual merchandising and operational processes, fostering an inclusive workplace where collaboration is key.

The role of Full-Time Visual Store Merchandising Lead at Kohl's directly impacts sales through effective visual storytelling and product presentation. By creating inviting and motivating displays, leads enhance the overall customer experience, encouraging foot traffic and boosting sales. The lead is crucial in maintaining seamlessly organized visual presentations that resonate with customers and align with corporate strategies, ultimately driving revenue.

Kohl’s offers a competitive pay range for the Full-Time Visual Store Merchandising Lead position, along with a robust benefits package. Full-time associates can enjoy work-life balance through PTO and vacation programs, comprehensive health and wellness plans, retirement savings options, and even life event assistance. These benefits reflect Kohl's commitment to supporting its associates both professionally and personally.

Start by analyzing customer trends and preferences for the season. Then, sketch out a plan that highlights key products in visually striking ways, aligning with Kohl’s corporate standards. Share insights on how you would measure success through customer engagement and sales data, demonstrating your understanding of the impact of visual merchandising on overall performance.

Discuss specific examples where you implemented visual display techniques that improved customer engagement or boosted sales. Mention materials used, layout arrangement strategies, and how you adapted displays based on customer feedback or sales data to enhance the shopping experience.

A successful training strategy should include hands-on demonstrations, shadowing experienced team members, and utilizing visual aids to illustrate corporate presentation standards. Emphasize fostering an open environment for questions and feedback to make the training process effective and ensure new associates feel confident in their new roles.

Discuss subscribing to industry publications, attending trade shows, or following influential figures in visual merchandising on social media. Share examples of how you have implemented innovative trends in past roles to demonstrate your proactive approach to staying relevant and effective.

Highlight your ability to prioritize tasks based on urgency and impact on customer experience. Provide examples demonstrating how you remain organized and focused under pressure, efficiently delegating tasks when necessary to ensure smooth store operations while maintaining visual standards.

Discuss how you'll create engaging displays that tell a story, showcasing products in relatable contexts. Explain how an aesthetically pleasing environment encourages customer exploration, improving not just visual appeal but also overall satisfaction and spend.

Express the importance of open communication and constructive criticism. Share your willingness to adapt and iterate on your displays based on feedback, illustrating your dedication to aligning with company standards while improving visual offerings.

Share your view on the balance between aesthetics and functionality, explaining how appealing displays attract customers while practical placement facilitates ease of shopping. Highlight how understanding customer psychology plays a part in effective visual merchandising.

Describe your plan to collaborate with management to assess current visual standards, discussing what works and what can be improved. Emphasize using store walks as learning opportunities to enhance visual strategy and alignment with sales targets.

Explain your strategy for scheduling regular checks during peak replenishment times to ensure visual standards remain consistent. Provide examples of how you have successfully managed transitions and merchandise presentations during busy periods while keeping displays appealing.