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Marketing Operations Specialist

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We Breathe Life Into Data

At Komodo Health, our mission is to reduce the global burden of disease. And we believe that smarter use of data is essential to this mission. That’s why we built the Healthcare Map — the industry’s largest, most complete, precise view of the U.S. healthcare system — by combining de-identified, real-world patient data with innovative algorithms and decades of clinical experience. The Healthcare Map serves as our foundation for a powerful suite of software applications, helping us answer healthcare’s most complex questions for our partners. Across the healthcare ecosystem, we’re helping our clients unlock critical insights to track detailed patient behaviors and treatment patterns, identify gaps in care, address unmet patient needs, and reduce the global burden of disease.

As we pursue these goals, it remains essential to us that we stay grounded in our values: be awesome, seek growth, deliver “wow,” and enjoy the ride. At Komodo, you will be joining a team of ambitious, supportive Dragons with diverse backgrounds but a shared passion to deliver on our mission to reduce the burden of disease — and enjoy the journey along the way.

For this role, we have partnered with an Employer of Record (EoR) vendor which allows us to collaborate with contingent professionals across different regions. Please note that for this position, you will be employed directly by our EoR who will be responsible for all employer obligations, including payroll, benefits, and local HR support, and you will be contracted out to Komodo Health. Our recruitment team will elaborate on this further in our introduction conversations.

The Opportunity at Komodo Health:

Our team at Komodo Health focuses on leveraging data-driven insights to transform healthcare. We collaborate closely with various stakeholders to provide actionable intelligence that drives decision-making and improves patient outcomes.

Komodo’s Marketing Operations Specialist will be responsible for marketing campaign management, data analysis, and MarTech management, focusing on optimizing marketing processes and supporting cross-functional marketing teams in achieving their objectives.

You will accomplish these outcomes through the following responsibilities…Looking back on your first 12 months at Komodo Health, you will have accomplished…

Managed our MarTech technologies, standardized processes, and helped the team make smart, data-driven decisions to achieve more efficiency.
Monitor and maintain inbound automation to ensure quality MQL handoff.
Improve database health by ensuring data cleanliness and hygiene across marketing tech stack.
Optimized marketing data strategy to support marketing and business objectives.
Manage technical aspects of key marketing systems used to generate, distribute, and report on strategic marketing initiatives.
Develop and update documentation to support best practices and adoption compliance.
Support Marketing Operations with the implementation, maintenance, and improvement of MarTech, data infrastructure, analytics tools, and automation workflows.
Support Demand Generation with email builds, workflow creation and management, and syncing/integration between systems.
Support Sales Development efforts by enriching data and owning inbound QA.
Owns and manages responses to ad hoc Marketing Operations requests via our project management tool, Asana (e.g., QA workflows, data enrichment, etc.)

What you bring to Komodo Health (required):

3+ years of experience with Hubspot (Hubspot certification will be prioritized).
Salesforce experience.
Strong analytical skills with attention to detail.
Ability to work independently and as part of a cross-functional team.
Ability to bridge the gap between marketing and other departments (specifically Demand Generation and Sales Development).
Strong written and verbal communication skills.
Comfortable working in a fast-paced environment.
Experience with B2B marketing programs and lead qualification processes.

Additional skills and experience we’ll prioritize…

Experience with Qualified, 6sense, and Tableau.
Knowledge of account-based marketing.

Where You’ll Work

Komodo Health has a hybrid work model; we recognize the power of choice and importance of flexibility for the well-being of both our company and our individual Dragons. Roles may be completely remote based anywhere in the country listed, remote but based in a specific region, or local (commuting distance) to one of our hubs in San Francisco, New York City, or Chicago with remote work options.

What We Offer

Positions may be eligible for company benefits in accordance with Company policy. We offer a competitive total rewards package including medical, dental and vision coverage along with a broad range of supplemental benefits including 401k Retirement Plan, prepaid legal assistance, and more. We also offer paid time off for vacation, sickness, holiday, and bereavement. We are pleased to be able to provide 100% company-paid life insurance and long-term disability insurance. This information is intended to be a general overview and may be modified by the Company due to business-related factors.

Equal Opportunity Statement

Komodo Health provides equal employment opportunities to all applicants and employees. We prohibit discrimination and harassment of any type with regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Komodo Health Glassdoor Company Review

3.6

Komodo Health DE&I Review

4.7

CEO of Komodo Health

Arif Nathoo

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Average salary estimate

$70000 / YEARLY (est.)

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$60000K

$80000K

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What You Should Know About Marketing Operations Specialist, Komodo Health

At Komodo Health, we're on a mission to reduce the global burden of disease, and we know that smarter data usage is critical to achieving our goals. We are excited to invite a Marketing Operations Specialist to join our dynamic team remotely from Costa Rica. In this role, you will have a key hand in managing our marketing technologies and optimizing processes to support our marketing initiatives. You’ll work closely with various cross-functional teams and help implement efficient data-driven strategies. Picture yourself maintaining the health of our marketing database, automating inbound processes for quality handoff, and creating robust systems that enhance our outreach efforts. Each day will bring unique challenges and opportunities to improve our marketing data strategies and support vital communication between sales and marketing departments. You’ll also have a hand in daily operations—overseeing projects via our management tool, Asana, exploring and implementing innovative solutions, and ensuring compliance with best practices across marketing operations. We're looking for someone with at least three years of experience in HubSpot and familiarity with Salesforce, along with sharp analytical skills and the ability to thrive in a fast-paced environment. By the end of your first year at Komodo Health, you will have made significant progress toward enhancing our marketing efficiency and supporting our mission. If you believe in leveraging data to unlock meaningful insights that can change healthcare for the better, then come aboard and enjoy an extraordinary journey with us as a Marketing Operations Specialist!

Frequently Asked Questions (FAQs) for Marketing Operations Specialist Role at Komodo Health

What are the key responsibilities of a Marketing Operations Specialist at Komodo Health?

As a Marketing Operations Specialist at Komodo Health, your main responsibilities will include managing MarTech tools, overseeing data cleanliness, and optimizing marketing strategies. You'll collaborate with various teams to streamline processes, handle inbound automation, and support ongoing campaigns. You'll also facilitate communication between demand generation and sales development, ensuring that everyone is aligned and effective in driving the company's goals.