Job details

Senior Digital Marketing Manager, Banking

LeafLink is seeking a Senior Digital Marketing Manager to enhance awareness and engagement for their Banking product, focusing on B2B integrated marketing campaigns.

Skills

Digital marketing experience
Understanding of marketing funnel tactics
Analytical skills with marketing tools
Strong communication abilities
Familiarity with digital marketing channels and tools
Cross-functional collaboration experience

Responsibilities

Lead the development and execution of integrated digital marketing campaigns
Own and develop the content strategy for the banking product
Collaborate with internal stakeholders to test and evolve messaging
Work closely with marketing operations for accurate campaign reporting
Analyze metrics to inform strategy and drive results
Leverage understanding of customer journey for impactful marketing initiatives
Equip Sales with tools to connect with leads and measure quality
Improve processes and create automation for greater impact
Act as the subject matter expert for banking demand and lead generation

Education

Bachelor's degree in Marketing or related field preferred

Benefits

Flexible PTO
Stock option plan
5 Days of Volunteer Time Off
Competitive compensation and 401k match
Comprehensive health coverage
Commuter Benefits

To read the complete job description, please click on the ‘Apply’ button

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CEO of LeafLink

Artie Minson

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By LeafLink

LeafLink, the cannabis industry's leading B2B technology platform, is standardizing how thousands of brands, distributors, and retailers manage their operations. The Company's industry-defining tools streamline the way legal cannabis businesses cr...

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FUNDING

Series B

DEPARTMENTS

Marketing

SENIORITY LEVEL REQUIREMENT

Senior

INDUSTRY

Enterprise Software & Network Solutions

TEAM SIZE