Marketing Manager

Founded in 1971, Marcus & Millichap (NYSE: MMI) is the largest firm in North America specializing in real estate investment brokerage and financing. MMI features the industry’s largest sales force of approximately 2,000 investment sales and financing professionals in 80 offices throughout the U.S. and Canada. The pillars of the company’s unique business model are:

·         Commitment to investment brokerage and financing specialization

·         Culture and policies of information sharing and collaboration throughout the sales force

·         Dedicated management that does not compete with the sales force

·         Depth of knowledge through specialization in local markets and property type

·         Specialized client targeting with the majority of focus on private, high-net-worth investors

·         Dedicated division to serve institutional investors

By closing more transactions annually than any other firm, MMI’s professionals provide clients with an unparalleled perspective on the investment real estate market locally, regionally, and nationally and financing options through our extensive network of lender relationships.

The firm has perfected a powerful property marketing system that integrates broker specialization by property type and market area. This enables its sales force to expose each property to the largest pool of buyers. The firm’s transactional platform is supported by the industry’s most comprehensive investment research, a long-standing culture of information sharing, relationships with qualified investors and state-of-the-art technology that matches buyers and sellers. Marcus & Millichap has developed a leading brand based on its transactional dominance and cutting-edge research. The firm is frequently sourced and quoted in the business and real estate media. Its vision is to take its brand awareness and direct business generation among private, high-net-worth investors and institutions to a much higher level.

We are actively seeking an accomplished Marketing Manager to take on a leadership role within our team. The position blends hands-on contributions with team management responsibilities, making it a player-coach role.  As the Marketing Manager, you will continue to develop and optimize social media posts for our investment broker teams while also serving as the escalation point for our team members.

In this pivotal role, you will interface directly with commercial real estate agents and partners across the firm, playing a vital part in producing content that aligns with our company's brand standards. Your objective is to enhance our agents' social media presence and spearhead the launch of company-supported social media, setting a new standard in our marketing endeavors.

Working under the guidance of the Director of Field Marketing, you will operate within our Marketing Department and assume leadership of a team responsible for the onboarding and management of agent social media support.

• Team Leadership: Serve as the team lead, providing guidance and mentorship to junior Marketing Specialists. Encourage skill development and growth.
• Program Operations: Create and sustain a workflow for system integration across internal systems and third-party platforms guaranteeing the efficient completion of tasks and meeting deadlines. Monitor Marketing Specialists to ensure their adherence to established process and timelines.
• Social Post Creation and Management: Utilizing a template platform, create social media posts for key transactional milestones, and post to agent social media pages. Oversee a team of Specialists in creating and maintaining social media posts.
• Template Management: Maintain updated catalog of templates, track usage and refresh based on input as needed.
• Content Development: Identify other social media content opportunities for compelling and brand-aligned content that resonates with our agents and amplifies their online presence. Oversee the content developed by the Marketing Specialists.
• Approval Management: Ensure that all posts meet our brand's guidelines by obtaining necessary approvals. Manage Marketing Specialists in the approval process for the sites they are responsible for.
• Agent/Partner Relationship Leadership: Serve as the primary point of contact for agents and partners, consistently addressing their marketing needs with professionalism and excellence. Ensure that Marketing Specialists deliver exceptional customer service and effectively resolve any issues that may arise.
• Reporting and Tracking: Monitor and track key social media metrics on individual posts, and across agent pages. Lead a team of Marketing Specialists to monitor website analytics to assess the effectiveness of content and user engagement. Confirm that Marketing Specialists are compiling relevant reports.

• 3 – 5 years of experience in Social Media Marketing, Marketing Communications, or a related field preferred.
• 1 – 2 years of experience in managing and leading a team.  
• Strong written communication skills with the ability to create compelling and error-free content.
• Exceptional customer service skills, ensuring the highest level of agent satisfaction.
• Basic photo editing skills for resizing and optimizing images.
• Demonstrated experience in using task management systems such as Asana or Jira in a professional setting.
• Technical proficiency to navigate digital platforms effectively.
• Adaptable and capable of balancing leadership and hands-on responsibilities.
• Meticulous attention to detail and a process-improvement mindset.
• Must have or will be expected to become knowledgeable about the general Commercial Real Estate industry, including terminology.

Our mission is to help our clients create and preserve wealth by providing the best real estate investment sales, financing, research, and advisory services available.

Founded in 1971, Marcus & Millichap (NYSE: MMI) is a leading commercial real estate brokerage firm focusing exclusively on investment sales, financing, research, and advisory services, with over 2,000 investment sales and financing professionals in 80+ offices throughout the United States and Canada.  

Marcus & Millichap closes more transactions than any other real estate investment brokerage firm in the nation. In 2022, the firm closed over 12,200 transactions with a sales volume of approximately $86.3 billion.

The firm has perfected a powerful property marketing system that integrates broker specialization by property type and market area; the industry’s most comprehensive investment research; a long-standing culture of information sharing; relationships with the largest pool of qualified investors; and state-of-the-art technology that matches buyers and sellers.

Marcus & Millichap provides equal employment opportunities to all employees and applicants for employment without discrimination with regard to race, religious belief (including dress or grooming practices), color, sex, sex stereotype, pregnancy, childbirth or related medical conditions (including breast feeding), age, national origin, ancestry, sexual orientation, gender identification and expression, transgender status, physical or mental disability, medical condition, genetic characteristics, genetic information, family care, marital status, enrollment in any public assistance program, status as military, a veteran or qualified disabled veteran, status as an unpaid intern or volunteer, or any other classification protected by law. We also prohibit discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics. In addition to federal law requirements, Marcus & Millichap complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination,