Media Planner

Media & Paid Social Planner

We are the connected marketing agency, a full-service agency with modern creative & media, data, and technology services all under one roof.

We are connected in the way we think and the way we work. At the heart of our company are great people that we call Unicorns. Our Unicorns are open, bold, and curious and love to solve complex problems for clients in unique ways.

Right now, we’re looking for a quick-thinking, media-savvy go-getter who’ll support the team as Media Planner in bringing that transformation to life. Sound like you? Read on.

What you’ll do:

You’ll be a force within the company, with a unique hybrid role, known as a go-to-person for both media planning AND paid social expertise. Every day brings a new challenge to the job, but few things you can expect to be accountable for consistently:

• Working closely with the Associate Director and Vice President Director to develop strategic channel/media approaches that routinely impress and excite clients
• Gathering creative spec data, developing insertion orders, trafficking and monitoring campaigns
• Hands on keyboard activation across various social platforms such as Meta and Tik Tok
• Expertly developing and evaluating RFPs, making smart vehicle list recommendations, and effectively utilizing media research tools and resources to aid in buy recommendations and campaign development
• Developing close working relationships with vendors, as well as managing cross-departmental issues/questions regarding campaign execution
• Analyzing campaign results to highlight key learnings – and translating those learnings into concise, actionable recommendations so that we can push our work to be even more outstanding

We’re looking for a media planning and paid social talent who is also a delight to work with, which usually includes:

• A four-year college education and two to four years of experience working as a media assistant or planner, preferably in a multichannel capacity at a creative agency
• Strong familiarity with the digital environment – you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process
• An artful ability to translate client objectives into exceptional media strategies – and communicate them clearly
• Solid understanding of general advertising and direct marketing performance metrics, and a firm grasp on media research tools and how and when to most effectively use them
• Working knowledge of various Media tools such as Prisma, Google Analytics, DCM, and comScore
• Experience working in paid social including hands on keyboard activation within social platforms
• Willingness to travel as needed – you’re open to new places, new faces and new ideas

Got what it takes? We’d love to hear from you.

Digitas is an equal opportunity employer.

All your information will be kept confidential according to EEO guidelines.

“Compensation Range: $58,500 - $88,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.” If your requirements fall outside of this range, you are still welcome to apply.