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Marketing Infrastructure Manager_

**Summary:**Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences... like augmented and virtual reality to help build the next evolution in social technology. To apply, click “Apply to Job” online on this web page.**Required Skills:**Marketing Infrastructure Manager Responsibilities:1. Collect and analyze data to identify potential markets and factors affecting product demand.2. Work closely with the Global Business Marketing team.3. Work directly with marketing teams to leverage econometrics and analytical models to drive the adoption of marketing tools and technologies and develop product requirements and prioritization for development teams to build marketing systems.4. Deliver insights solutions leveraging knowledge of internal data systems and third party martech tools.5. Scorecard and business plan tracking based on performance of marketing technology implementations.6. Utilize social media, online advertising, technology, analytics, and driving measurable results to improve marketing campaigns by providing product and engineering teams with business cases, requirements, and analytical insights.7. Use data visualization tools to translate marketers’ feedback and marketing tools needs into process or product solutions.8. Understand and identify infrastructure needs of the marketing team.9. Help gather market research and leverage findings to launch, optimize, and scale global marketing campaigns through online channels such as Email, Ads, and Onsite upsell to reach global businesses.10. Position includes 15% domestic and international travel.**Minimum Qualifications:**Minimum Qualifications:11. Employer will accept a Bachelor’s degree in Economics, Marketing, or related field and one year of experience in the job offered or in a marketing-related occupation.12. Position requires 12 months of experience in the following:13. 1. Communicating and working with Marketing, Product, Engineering, and Operations teams to provide business cases and requirements14. 2. Launching or driving adoption of products, with understanding of customer needs15. 3. Digital marketing channels (Email, Ads, Display, or Onsite Merchandising)16. 4. Enterprise-scale sales or marketing automation platform (Salesforce, Salesforce Marketing Cloud, Hubspot, Marketo, or Twilio Segment)17. 5. Business marketing18. 6. Quantitative analytics19. 7. Technical presentation skills**Public Compensation:**$190,970/year to $203,500/year + bonus + equity + benefits**Industry:** Internet**Equal Opportunity:**Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com

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Full-time, on-site
DATE POSTED
July 6, 2024

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