Marketing Product Working Student - Digital Entertainment & Engagement

As a Marketing Product Working Student at Mondia, your key responsibilities will include daily reviews of products to identify improvement areas, curating playlists and games categories, updating content regularly, and assisting in marketing campaigns by creating banners and analyzing campaign KPIs. This role offers a dynamic opportunity to learn how to effectively contribute to marketing strategies while collaborating with various teams.

To excel as a Marketing Product Working Student at Mondia, you should possess a Marketing Diploma or Degree. Additionally, proficiency in Microsoft Office Suite and some prior marketing experience will be beneficial. The ideal candidate should demonstrate strong analytical skills, creativity, and the ability to work well both independently and within a team.

To apply for the Marketing Product Working Student position at Mondia, visit our careers page and submit your resume along with a cover letter detailing your relevant experience and enthusiasm for the role. Make sure to highlight any marketing-related projects, coursework, or skills that showcase your capabilities.

At Mondia, you can expect a fast-paced, inspiring, and collaborative work environment. You'll be part of a highly motivated international team that spans three continents, fostering creativity, innovation, and professional growth. The office in Hamburg is modern and designed to enhance creativity and connection among team members.

Mondia has a hybrid work policy that allows Marketing Product Working Students to work from home up to 13 days per quarter. This approach offers a flexible work-life balance while still providing opportunities for in-person collaboration and creativity in the vibrant office environment.

To effectively prioritize tasks, I first assess deadlines and the overall impact of each project. I utilize tools like to-do lists and project management software to organize tasks based on urgency and importance, ensuring that I remain focused and productive while meeting tight deadlines.

In a previous project, I developed a banner concept that utilized eye-catching graphics and engaging copy tailored to our target audience. I collaborated closely with the design team to refine the visuals, resulting in a campaign that exceeded our engagement metrics and resonated well with our audience.

I start by defining key performance indicators relevant to the campaign’s goals, such as click-through rates and conversion rates. I then use analytical tools like Google Analytics to track and visualize these metrics, which helps me draw valuable insights and make data-driven decisions to optimize future marketing efforts.

I make it a priority to follow industry blogs, subscribe to newsletters, and participate in webinars and local marketing events. Engaging with marketing communities on platforms like LinkedIn also allows me to exchange insights with fellow professionals and remain informed of emerging trends and best practices.

I view feedback as an opportunity for growth and strive to approach such situations with an open mind. I would listen carefully to the feedback provided, ask clarifying questions if needed, and if necessary, respectfully present my perspective while seeking a constructive dialogue instead of confrontation.

Creativity is essential in marketing because it differentiates a brand from its competitors. Creative campaigns captivate audiences, making them more likely to engage with and remember the brand message. I believe creativity can transform even ordinary products into compelling narratives that resonate with consumers.

Effective collaboration starts with clear communication. I ensure everyone is on the same page by regularly checking in and updating stakeholders about my progress. I appreciate diverse perspectives and foster relationships built on trust and mutual respect, encouraging contributions from all team members.

To create engaging content, I focus on understanding the target audience's interests and preferences. I often conduct surveys or analyze past campaign data to tailor content themes accordingly. Incorporating storytelling elements and interactive components also keeps the audience's attention and promotes sharing.

I make it a priority to understand the overarching business goals before developing marketing strategies. By aligning marketing objectives with these goals, I ensure that my campaigns are focused and measurable. Regular meetings with stakeholders also help in recalibrating strategies as needed.

First, I would conduct a thorough analysis of the campaign’s metrics to identify performance gaps. Then, I’d gather feedback from the team and audience to understand their experiences. Based on these insights, I would suggest adjustments, whether that’s refining the messaging, diversifying the channels, or changing the targeting strategy.