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Commercial & Alliance Manager

We are seeking a highly motivated and results-driven business leader to Commercial Manager to drive revenue growth and alliance development, customer acquisition, and strategic partnerships for our small to medium business focused financial management SaaS. You will be responsible for identifying, negotiating, and managing commercial relationships with distribution partners including resellers, affiliates, and other ecosystem partners to enhance the value proposition for our users and drive revenue growth.


Our ideal candidate is a strategic thinker with strong commercial acumen, excellent relationship-building skills, and experience in digital customer acquisition and alliance  development, within the SaaS or fintech space.


At Moneytree, our mission is to unleash the power of data by providing the tools & capabilities needed, by reducing or removing barriers, and by delivering meaningful value today. Our technology is used by major banks, accounting software companies and fintech companies in Japan. Key clients include Mizuho, SMBC, and Japan Post Bank.


In this role you will
  • Own the full P&L for the Moneytree Business product, ensuring financial performance aligns with company targets, and driving strategic decisions to optimize profitability and growth.
  • Lead digital acquisition in collaboration with marketing, including paid media, performance marketing, SEO, and conversion optimization.
  • Build and manage a team of resellers, affiliates, and ecosystem partners to extend market reach.
  • Define, price and implement monetization models (e.g. revenue share, affiliate, embedded 3rd party services).
  • Provide business insights to the product team to inform the product roadmap, closely aligning with customer needs and opportunities to grow revenue.
  • Identify and engage with distribution partners including resellers, affiliates, and other  and ecosystem partners to integrate relevant services into our platform.
  • Develop strategic partnerships or channel opportunities to expand reach and create new revenue streams.
  • Negotiate commercial agreements and partnership deals to maximize value for both the company and its users.
  • Work closely with product, marketing, and customer success teams to ensure smooth integration and adoption of partner services.
  • Identify monetization opportunities through partnerships, such as revenue-sharing models, affiliate programs, or embedded financial services.
  • Develop and track key commercial KPIs to measure the success and impact of partnerships on user engagement and revenue.
  • Own revenue forecasting and commercial KPIs. Provide regular reporting to leadership on pipeline health, conversion rates, and customer lifetime value.
  • Represent the company at industry events, networking forums, and business meetings to promote our brand and build relationships.


In the first 90 days your expected deliverables will include
  • Develop a comprehensive go-to-market strategy, covering digital and partner-led channels, with a clear roadmap for revenue growth. This will be continually updated as new information and learnings. 
  • Identify and commence partnership negotiations with at least five high-potential distribution partners.
  • Close at least one to two strategic partnerships that provide value to our SME users. For example, vendors and service providers offering cross-product synergies.
  • Establish a commercial framework and negotiation playbook for partnership agreements.
  • Define and implement key performance metrics to measure the success of partnerships.
  • Present a competitive analysis of relevant financial and business management tools, identifying opportunities for differentiation through partnerships.
  • Launch one or more co-marketing or affiliate campaigns with early partners.


Qualifications
  • You must have a track record of success in digital marketing, user acquisition campaigns, and business/marketing development within SaaS, fintech, or payments environments.
  • Strong negotiation and deal-making skills, with a track record of closing strategic partnerships.
  • Understanding of SME financial management challenges and the ability to align partnerships to address these needs.
  • Experience working with financial service providers, payment processors, accounting tools, or other relevant B2B service providers is a plus.
  • Ability to analyze market trends, competitor activity, and customer needs to inform commercial decisions.
  • Excellent communication, presentation, and relationship management skills.
  • Proven ability to work cross-functionally with product, marketing, and customer success teams.
  • Self-starter mindset, entrepreneurial attitude, and a results-driven approach.
  • Bachelor’s degree or equivalent experience in Business, Finance, Marketing, or a related field (MBA is a plus).


Benefits
  • Full time role, working remotely from anywhere in Japan.
  • Referral bonus 250,000 JPY per successful hire.
  • Communication allowance (10,000 JPY/month).
  • Remote work allowance (3000 JPY/month).
  • 20 annual paid leave.
  • 10 annual sick and care leave.
  • Health and social insurance support.
  • Ability to work from overseas for short periods.
  • Learning support.


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What You Should Know About Commercial & Alliance Manager, Moneytree

At Moneytree, we are on the lookout for a talented Commercial & Alliance Manager to join our dynamic team in Tokyo. Our company specializes in financial management SaaS tailored for small to medium businesses, and we believe that the right person can make all the difference in driving revenue growth and forming impactful partnerships. In this role, you will embark on a journey to develop meaningful alliances and enhance our offerings for users by negotiating with distribution partners like resellers and affiliates. You will have the chance to own the full P&L for our product, ensuring we hit our financial targets while implementing innovative monetization models. Your expertise in digital customer acquisition will play a crucial role as you collaborate with our marketing team to build successful campaigns. Being a strategic thinker with strong commercial acumen is essential, alongside superb relationship-building skills. You’ll be expected to engage with major players in the financial sector, such as Mizuho and Japan Post Bank, making sure Moneytree continues to stand out in the competitive Japanese market. The role requires you to analyze market trends and customer needs to inform the product roadmap, ensuring our offerings remain relevant. If you are ready to step into a role that not only challenges you but also contributes significantly to our mission of unleashing the power of data, we can’t wait to hear from you!

Frequently Asked Questions (FAQs) for Commercial & Alliance Manager Role at Moneytree
What does the Commercial & Alliance Manager do at Moneytree?

The Commercial & Alliance Manager at Moneytree is responsible for driving revenue growth through strategic partnerships and business development initiatives. This includes negotiating deals with resellers, affiliates, and other ecosystem partners to enhance value propositions and increase market reach.

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What qualifications are necessary for the Commercial & Alliance Manager role at Moneytree?

Candidates for the Commercial & Alliance Manager position should possess strong experience in digital marketing, user acquisition, and business development, preferably within the SaaS or fintech sector. A bachelor’s degree in Business, Finance, or Marketing is required, with an MBA considered a plus.

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How does the Commercial & Alliance Manager contribute to Moneytree's overall goals?

In the role of Commercial & Alliance Manager, you will align commercial strategies with Moneytree's goals by optimizing profitability, identifying new partnerships, and implementing effective monetization models that directly support our business objectives and user needs.

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What type of partners does the Commercial & Alliance Manager work with?

The Commercial & Alliance Manager at Moneytree will engage with various distribution partners, including resellers, affiliates, and relevant B2B service providers within the financial ecosystem. Building and managing these relationships are crucial for extending our product's market reach.

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What benefits can a Commercial & Alliance Manager expect while working at Moneytree?

As a Commercial & Alliance Manager at Moneytree, you can expect a fully remote role with a competitive benefits package that includes referral bonuses, communication allowances, and health insurance. Plus, you'll have the opportunity to work abroad for short periods and engage in learning support.

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Common Interview Questions for Commercial & Alliance Manager
Can you describe your experience in forming strategic partnerships?

When answering this question, be sure to highlight specific partnerships you've developed, focusing on your strategy for identifying potential partners, negotiating terms, and managing ongoing relationships.

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What strategies have you found effective in digital customer acquisition?

In responding, detail specific digital marketing channels you've used, such as SEO, social media, or PPC, and back up your claims with successful metrics or case studies where applicable.

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How do you prioritize potential partners and negotiate agreements?

Discuss how you assess the value of potential partners based on their reach and alignment with business goals. Explain your negotiation strategy with examples of successful deals you’ve closed.

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What challenges have you faced in a previous commercial role and how did you overcome them?

Share a specific challenge, detailing the steps you took to resolve it, and the outcome. Highlight your problem-solving skills and resilience in the face of adversity.

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How do you analyze market trends to inform commercial strategy?

Describe your approach to market analysis, mentioning tools or methodologies you use. Include how you integrate these insights into your strategic decisions and actions.

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How would you approach developing a go-to-market strategy for a new product?

Explain your step-by-step approach, emphasizing research, identifying target audiences, channel selection, and performance metrics that you would establish to gauge success.

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What metrics do you consider most important for tracking partnership success?

Discuss key performance indicators like customer acquisition cost, partner-generated revenue, and engagement metrics, explaining how you track and optimize these figures.

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Can you illustrate your experience with financial models for partnerships?

Share your experience in developing monetization models such as revenue share or affiliate marketing, focusing on specific examples that led to enhanced partnership profitability.

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What are your expectations for the first 90 days in this role?

Outline strategic timelines and key milestones you aim to achieve, such as establishing key partnerships or launching campaigns, underscoring your proactive planning approach.

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How do you build cross-functional relationships within a company?

Illustrate your past experiences in collaborating with teams from various departments, showcasing your communication style, tools you utilize, and any successful outcomes achieved as a result.

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Our Mission is to be the best provider of financial services by exceeding our customers' expectations, creating a professional work environment, and making a positive impact on the communities in which we live and work.

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Full-time, remote
DATE POSTED
April 21, 2025

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