Multimedia Producer (Events Marketing)

BUSINESS SUMMARY

Star Recording, Inc. - or simply, Star Records - was a major diversification move in the evolution of ABS-CBN from a broadcast media to a fully integrated entertainment company. After gaining a solid foothold in film production and distribution (Star Cinema) and merchandising (ABS-CBN Licensing), venturing into the music business was an obvious development.

Incorporated in February 1995, Star Records began commercial operations in September of the same year, having signed an exclusive distribution agreement with Sony Music Entertainment, covering the entire country except Metro Manila.

Within a few months, the company managed to set up what has become the largest provincial sales and distribution network, with branches in Cebu, Iloilo, Davao and Cagayan de Oro, complemented by a team of sales representatives for Northern, Central and Southern Luzon.

RESPONSIBILITIES

• Develops and presents promotional, marketing and publicity strategy for ABS-CBN Music Events
• Builds and executes social media strategy to increase reach and engagement of ABS-CBN Events
• Delivers video and static promotional materials for posting in social media platforms and distribution in the different media platforms.
• Handles video coverages and shoots like behind-the-scene (BTS) footages, interviews, video announcements, etc. as part of the promotional and marketing activities for the event
• Edits art cards, video of events as part of the collaterals and promotional materials for the event including omnibus plugs
• Arranges , coordinates and oversees artists guestings in TV and Radio shows in relation to the event
• Attends to documentation and administrative requirements as may be required in the completion of his/her services

Preference will be given to candidates who APPLY ONLINE.