The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
Requirements & Skills:
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As a Multi-Platform Sales Account Executive at our Rock Island, IL office, you will be driving the advertising revenue growth through strategic relationship-building and exceptional sales skills. Your main focus will be on connecting with established agencies while eagerly prospecting new clients to showcase the undeniable benefits of television advertising. You’ll implement innovative strategies to ensure we not only meet, but exceed revenue goals, all while developing credible relationships within the local business community. You'll make sales calls on current accounts while being proactive in seeking out new opportunities. With a talent for preparing and delivering persuasive sales presentations, you’ll explain to potential customers how our advertising services can effectively promote their products or services. You'll provide essential information about advertising rates, create tailored advertising schedules, and collaborate closely with clients and station staff to ensure their ads are effectively placed within our media channels. Your role will also involve maintaining existing accounts, thus contributing to our continuous growth in the media industry. If you have a Bachelor’s degree in Marketing, Advertising, or Mass Communications and at least a year of sales experience, particularly in media, this position is perfect for you. A valid driver’s license and proficiency in various office tools will also be key to your success in this role. Join us to make a significant impact on our clients’ advertising journeys!
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