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Associate Sales Director, Partner Acquisition (New logos)

Company Description

R25_0005064

#LI-Remote

*US role, must be in US at time of application to be considered.

Job Description

About this job

The NIQ Partner Network is a curated marketplace of partners within an open ecosystem who combine NIQ data with their own data or services to offer valuable solutions, actionable insights, and enhanced solutions to their clients. The partner network enables businesses to maximize their existing B2B solutions and innovate new services.

The Associate Director, Partner Acquisition will be responsible for maximizing revenue through innovative data partnerships and selling data as a service across a wide range of client types in technology and analytics. This position will be responsible for securing new business and performing all sales activities and account management throughout the entire sales cycle from prospecting and lead generation to closing and delivering upon commitments. Using a consultative selling approach, this individual will match NIQ products and solutions to prospective NIQ Partner needs, in order to achieve financial objectives.

This individual will have a hunter mentality, a track record of over-quota achievement, and will grow an ambitious pipeline of business as a result of outbound prospecting. Success in this role will require the ability to navigate through complex organizations and sell to multiple decision makers. It will also require the ability to think outside of the box to identify new client types and use cases for NIQ data and services.

Responsibilities

  • Meet or exceed revenue targets
  • Execute against sales initiatives, attend trade shows and conferences, conduct marketing campaigns to identify potential leads, qualify and generate sales, and conduct product demos
  • Pro-actively prospect the marketplace to expand our pool of prospective partnerships
  • Use a consultative selling approach to identify client business needs, qualify, probe, price, and sell NIQ services
  • Execute end-to-end sales process from feasibility to proposal creation to negotiation and closing
  • Collaborate with NielsenIQ Partner Network SME on contracting and data governance
  • Develop and maintain relationships with 100+ prospects
  • Manage multiple prospects and projects simultaneously
  • Become proficient in NIQ solutions, systems, data, and tools
  • Participate in team projects and growth initiatives
  • Collaborate with NielsenIQ product and strategy leads to identify areas of opportunity for new and existing partners
  • Retain ownership of direct license clients for renewal and upselling
  • Transition clients requiring ongoing support to the Partner Development team with full action plan in place

Qualifications

  • 7-10 years of partnership or sales experience developing new clients and revenue streams
  • 1+ years of experience in Consumer-Packaged Goods working with retail measurement data
  • Entrepreneurial mindset, creative thinking, and a passion for building relationships and finding mutually beneficial outcomes within a partnership framework
  • Experience collaborating with and selling to C-level executives
  • Strong strategic prospecting and new business development skills
  • Strong oral and written communication skills- able to communicate information with clarity and precision across all levels of the organization
  • Strong interpersonal skills and ability to develop effective relationships with internal and external parties
  • Work independently, with an entrepreneurial and growth mindset while also effectively working as a part of a team
  • Utilize CRM to build pipeline and successfully manage revenue opportunities

Background and Technical Skills

  • Bachelor's degree required
  • Strong analytical aptitude
  • Proven experience at successfully meeting sales revenue targets

Related industries include: Consumer Packaged Goods, Technology, Financial Services, eCommerce, Consulting, Information, Sales, and/or Analytics

US Benefits

  • Comprehensive healthcare plan (medical, Rx, dental, and vision).
  • Flexible spending accounts and a Health Savings Account (including company contributions).
  • Life and AD&D insurance.
  • 401(k) retirement plan including company matching contributions.
  • Disability insurance.
  • Tuition Reimbursement.
  • Discretionary paid time off program and 11 paid holidays.
  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

Additional Information

This role has a market-competitive salary with an anticipated base compensation of the following range: $93,800.00 - $105,000.00.  Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.  

 

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

Want to keep up with our latest updates?

Follow us on: LinkedIn | Instagram | Twitter | Facebook

Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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Average salary estimate

$99400 / YEARLY (est.)
min
max
$93800K
$105000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Associate Sales Director, Partner Acquisition (New logos), NielsenIQ

Join the dynamic team at NIQ as an Associate Sales Director for Partner Acquisition, where you can unleash your entrepreneurial spirit in the bustling heart of Chicago! As part of the NIQ Partner Network, you will play a pivotal role in creating innovative data partnerships that enhance our clients' success. If you have a knack for building relationships and thrive in a consultative sales environment, this position is tailor-made for you. You will be navigating the exciting world of technology and analytics to secure new business and expand our partnership base. Your responsibilities will include everything from prospecting and lead generation to closing deals and ensuring client satisfaction. With your hunter mentality, you’ll proactively engage with prospective partners and identify unique use cases for NIQ's powerful data and services. This role isn’t just about meeting targets; it's about making meaningful contributions to our clients and helping them maximize their potential. You’ll also collaborate with our Partner Network SMEs and work closely with the strategy leads to spot opportunities for both new and existing partners. If you thrive in a fast-paced environment, possess strong analytical skills, and have at least 7 years of relevant experience, we’d love to see you shine here at NIQ. Let’s transform the way businesses understand consumer behavior together!

Frequently Asked Questions (FAQs) for Associate Sales Director, Partner Acquisition (New logos) Role at NielsenIQ
What are the responsibilities of the Associate Sales Director, Partner Acquisition at NIQ?

The Associate Sales Director, Partner Acquisition at NIQ is responsible for maximizing revenue through innovative data partnerships and selling data as a service. This role includes managing the entire sales cycle from prospecting to closing deals, utilizing a consultative sales approach to match client needs to NIQ solutions, and maintaining relationships with over 100 prospects to drive growth.

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What qualifications are needed for the Associate Sales Director position at NIQ?

The ideal candidate for the Associate Sales Director position at NIQ should have 7-10 years of partnership or sales experience, particularly developing new clients and revenue streams. A background in Consumer-Packaged Goods and experience working with retail measurement data is a significant advantage. Additionally, strong communication skills and proficiency in CRM are expected.

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How does NIQ support the work-life balance of the Associate Sales Director?

NIQ is committed to providing a flexible working environment for the Associate Sales Director, offering benefits such as remote work options, discretionary paid time off, and volunteer time off. These initiatives promote a sustainable work-life balance that encourages personal and professional growth.

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What sales strategies will the Associate Sales Director utilize at NIQ?

The Associate Sales Director at NIQ will employ a consultative selling approach, engaging with prospects to identify their business needs, qualify leads, and propose tailored solutions. This role involves proactive prospecting and executing comprehensive sales initiatives, allowing the director to develop and sustain a robust pipeline of new partnerships and opportunities.

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What opportunities for career advancement exist for the Associate Sales Director at NIQ?

At NIQ, the Associate Sales Director has various opportunities for career advancement, including the potential for moving into higher leadership roles, collaborating with strategy leads on innovative projects, and participating in team growth initiatives. Continuous learning and professional development are also encouraged through programs like LinkedIn Learning.

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Common Interview Questions for Associate Sales Director, Partner Acquisition (New logos)
Can you describe your approach to prospecting new partnerships as an Associate Sales Director?

When answering this question, highlight your methodical approach to research and understand the potential partners’ businesses, their challenges, and how NIQ's data can solve their issues. Emphasize your success stories and the strategies you've employed to secure partnerships.

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How do you handle objections from potential clients?

Illustrate your ability to listen actively to client concerns, empathize with their situations, and provide clear and logical responses that demonstrate a deep understanding of both the client’s needs and NIQ's offerings.

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What sales metrics do you believe are critical for tracking success in this role?

Discuss key performance indicators such as revenue growth, number of deals closed, conversion rates, and the strength of your sales pipeline. Tailor your answer to incorporate how these metrics directly align with NIQ's business goals.

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How would you build relationships with C-level executives?

Describe your strategic approach to engaging C-level executives by focusing on value-driven conversations and demonstrating ROI. Highlight the importance of understanding their business objectives and aligning NIQ’s solutions accordingly.

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Describe a time you exceeded your sales targets.

Share a specific example, detailing the strategies you implemented, obstacles you faced, and the ultimate outcome. Focus on key actions that helped you exceed those targets and how they can translate to your role at NIQ.

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What is your experience with utilizing CRM systems?

Talk about your familiarity and proficiency with CRM tools, explaining how you use them to manage relationships, track leads, and analyze performance data. Highlight any specific accomplishments that resulted from effectively utilizing a CRM system.

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What do you know about NIQ and its services?

Showcase your understanding of NIQ’s role as a leading consumer intelligence company. Familiarize yourself with their products and how they integrate with partner services. This will demonstrate your genuine interest and preparedness for the interview.

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How do you stay organized while managing multiple projects and prospects?

Discuss your organizational strategies, whether it's using task management tools or setting priorities to ensure all leads and projects are tracked diligently. Emphasize the importance of time management in achieving sales success.

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How would you approach a negotiation with a prospective partner?

Explain your negotiation strategies, such as identifying mutual benefits, fact-based discussions, and maintaining professional relationships. Demonstrate that you believe in win-win outcomes.

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What steps do you take to ensure customer satisfaction after closing a deal?

Outline your post-sale strategy, emphasizing the importance of communication, follow-ups, and transitioning clients smoothly to account management teams to ensure they receive ongoing support and value from NIQ’s offerings.

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Dental Insurance
Disability Insurance
Health Savings Account (HSA)
Vision Insurance
Flexible Spending Account (FSA)
Performance Bonus
Family Medical Leave
Paid Holidays
Sabbatical

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