Content Writer

R24_0002392

The Marketing & Communications COE includes a Global Thought Leadership team that produces data-driven insights and other content for CPG manufacturers and retailers around the world. This role, which reports to the Head of Global Content Strategy and Editor-in-Chief, is responsible for developing strategic content that helps our clients and prospects make better business decisions while also showcasing the expertise and array of solutions NIQ provides.

We are looking for a content marketer who loves to write and can also think strategically about the types of stories that will resonate with our target audiences and be relevant to our business. You will help ideate storylines, secure the data and insights from internal and external sources that will elevate the work we produce, and write content of varying lengths and complexity. You will also help support team members in activation efforts once the content has published.

This candidate must be able to work both independently and in collaboration with others, and must possess advanced written and verbal communication skills. Editorial judgment, strong organizational skills, and attention to detail are equally important.

Responsibilities:

• Works collaboratively with the Marketing team and internal stakeholders/subject matter experts (SMEs) to create strategic Global Thought Leadership content (including topic research and storyline development, SME interviewing, writing, and fact-checking)
• Strategizes with the Marketing team and internal stakeholders/SMEs to develop relevant supporting content to promote our Global Thought Leadership internally and externally (e.g., writing copy for social posts and assets, e-newsletters, email nurture campaigns, NIQ.com and SharePoint landing pages, etc.)
• Writes marketing and sales enablement collateral—including presentations, executive summaries and FAQs, as needed—to promote our Global Thought Leadership
• Helps write other digital marketing, content marketing and campaign messaging as needed

• Bachelor’s degree in Marketing, Journalism, Communications or a related field
• At least five (5) years of digital marketing experience as a writer; experience as an editor (not just copyediting) is a plus
• Demonstrated skills in Microsoft Office (Word, Excel, PowerPoint, Outlook, Teams, SharePoint, etc.)
• Exceptional writing, interviewing and communication skills
• Demonstrated project management, organizational and follow-up skills, with the ability to handle multiple projects simultaneously and drive projects from ideation through completion
• Ability to think strategically and work with individuals at all levels within the organization
• Ability to take initiative and creatively problem solve
• Ability to build strong, trusting relationships with internal stakeholders/SMEs
• Proficient in Microsoft Office applications
• Strong organizational and time management skills
• Willingness to complete planning exercise as part of the interview process 

US Benefits

• Comprehensive healthcare plan (medical, Rx, dental and vision).
• Flexible spending accounts and Health Savings Account (including company contributions).
• Life and AD&D insurance.
• 401(k) retirement plan including company matching contributions.
• Disability insurance.
• Tuition Reimbursement.
• Discretionary paid time off program and 11 paid holidays.

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion