Partner Marketing Manager

About Okendo

We believe happy customers make the best marketers.

That’s why we built Okendo – the customer marketing platform that creates stronger connections between consumers and the brands they love.

Using Okendo, Shopify brands can grow faster and more efficiently by cultivating brand advocacy and maximizing lifetime value.

Our unified platform and unique suite of products for Reviews, Referrals, Quizzes, Loyalty, and Surveys is trusted by 9,000+ Shopify brands to turn one time shoppers into revenue-driving Superfans.

How you'll create impact:

- Coordinate sourcing, communication, execution, and distribution of partner & merchant involvement in Okendo’s content including blogs, newsletters, social media posts, pillar pieces, webinars and in-person events.

- Own the evaluation, coordination, and delivery of co-marketing & event opportunities by working with the Director of Marketing, Partner Managers, Content Marketing Manager, Marketing Manager, and Creative Operations Manager to determine feasibility, timeline, and goals.

- Ensure all stakeholders are filled in on co-marketing & event requirements and are provided the resources they need to drive a successful campaign in a timely manner.

- Maximize new referrals and marketing engaged leads contributions from partners globally through Okendo-hosted and partner-hosted co-marketing initiatives and events. Continually work to identify and create collaborative marketing opportunities with partners that increase awareness, distribute our brand, and generate new top of funnel lead generation for Okendo.

- Own the day-to-day management of the co-marketing pipeline, and budgeting and invoicing of co-marketing campaigns and events to ensure all initiatives and costs are tracked and kept up to date.

- Track lead progress and ensure partners are meeting their lead requirements for participating in Okendo-hosted marketing and events, and that Okendo is meeting their lead requirements when participating in partner-hosted campaigns. Ensure that all co-marketing campaigns allow for marketing opt-in. Submit lead lists to Marketing Manager for importing into Hubspot into a timely manner.

- Partner with the Director of Marketing, Director of Product Marketing, and Product Enablement Manager on the execution of partner channel enablement, promotion, and management programs, including Town Halls, partner newsletter, Partner Program tier awards, and new product launch emails (including integrations) directed to the partner audience.

- Provide regular updates and recommendations to the Director of Marketing & SVP, Marketing & Partnerships as it relates to co-marketing & event performance, progress, and budget.

- Contribute towards Okendo’s New Partner Acquisition, New Partner Onboarding, Partner GTM Collaboration, and Partner Nurturing goals.

- Organize and structure the execution of your duties in line with the revenue model as well as OKRs.

What we need from you:

- Experience: 3-5 years total experience in a fast-paced, early-stage startup environment (At least 1 year in Partner Marketing)

- Bachelors Degree in Marketing, Communications or Business

- Experience in eCommerce / Shopify ecosystem

- Excellent organization skills and ability to prioritize competing projects

- Experience with Hubspot, Notion and Google suite of products

1-Month Success

Onboard and learn Okendo’s product suite, teams, and marketing processes

Establish cadences with cross-functional counterparts

Confirm venues & vendors for quarterly Okendo customer workshop

Take over partner communications for any co-marketing activities

3-Month Success

Independently run co-marketing pipeline and evaluation of co-marketing and event opportunities.

Partner with Marketing Manager to strategize on the promotional calendar based on your understanding of each campaign, timelines, and the resources required from Okendo.

Understand Okendo’s partner ecosystem and proactively identify opportunities to co-marketing with partners for lead generation

6-Month Success

Have a strong understanding of Okendo revenue model, track progress toward goals, and provide solutions and suggestions to drive the team toward reaching those goals.

Present quarterly event & co-marketing strategies & provide strategic updates to the Director of Marketing & SVP, Marketing & Partnerships on the state of the program and progress to OKRs

Workplace Benefits

- Data-backed and validated compensation strategy

- 100% employer-paid coverage of employee

- health insurance

- Comprehensive dental and vision coverage

- 4 weeks of PTO; carryover allowed

- 11 holidays

- Sick, bereavement, and jury duty paid time off

- 12 weeks of Paid Family Leave

- Feedback driven culture

- Exposure to the biggest and best ecommerce brands globally

- Work remotely in the USA or from a local WeWork

What We Value:

One Team

We are one team committed to the same mission. We trust, respect, and value each other. We recognize the unique skills, experiences, and perspectives each of us has to offer. We continually look for ways to support and enable our teammates.

Champion the customer

Our customers are the heart of our business and the pursuit of their success is our north star, At every step, we prioritize their interests in our thinking and actions.

Strive for Excellence

We commit to excellence as our standard. We set and achieve ambitious goals. We maintain a bias for action, tackle the hard problems, and continually work to improve.

Extreme Ownership

We own the outcomes. We take the necessary action to get things done. We don’t blame others or find excuses. We proactively look for solutions and solve problems.

Integrity Always

We are always honest, trustworthy, and professional. We treat others fairly and with respect. We are transparent and forthright. We take our commitments seriously and deliver what we promise.

Always Day One

It’s always Day 1 at Okendo. If we’re not growing, we’re dying. We prioritize agility over bureaucracy. Velocity over perfection. Outcomes over process. We move fast, learn, iterate, and adapt.

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