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đŸ‡«đŸ‡· Social Media Manager - French Fluent

Wait a minute. 

Deep inside you are looking for a new adventure with đŸ—œFreedom, đŸ”„Ambition and 😍Impact

Are you driven to create and execute impactful social media strategies for a company poised to influence millions worldwide?

Do you have the ambition to manage and grow international communities across platforms, turning followers into engaged advocates?

Do you thrive on crafting innovative campaigns, scaling social media presence, and shaping trends ?

Do you want to channel your creativity and passion for excellence into building a brand that inspires, empowers, and truly changes lives?

Are you inspired in being a key player in building a massive EdTech company that will empower millions of people?

That’s great because we want to inspire people and empower them to be the better version of themselves. By people, we mean millions of people and internationally. 🚀

Deep inside you are looking for a new adventure with
 

  • đŸ—œ Freedom: feeling free to work remotely or hybrid and being trusted to deliver

  • đŸ”„ Ambition: growing up surrounded by smart colleagues driven to create an iconic brand like Nike, Apple or Disney

  • 😍 Impact: contributing to transform people lives at scale and feel your own impact in the company

 And you deserve it because:

  • A strategic pirate, you imagine and develop innovative concepts that align with business goals and drive notoriety, engagement, and conversions.

  • A creative storyteller, passionate by human psychology, with excellent writing, editing, and interpersonal skills, and is able to create and curate engaging content that reflects the brand's personality and messaging.

  • A strong leader, able to lead a top performing team of social media specialists, provide guidance and support, and foster a positive and collaborative team culture. You are able to attract new talents to reach new, ambitious, social media goals. 

  • An algorithm freak, obsessed with influence, storytelling, and with an appetite for design. Deep understanding of each platform's subtleties and continuous updates almost before Adam Mosseri does.

  • Data-driven hacker: At ease with numbers, and able to create dashboards to follow KPIs 

You are La Crùme de la Crùme of the SMMs eager to build the world’s largest community of ambitious people. You want to reach new heights, engage with millions of followers, and drive impactful results. You have a drive to succeed.

You also happen to want to use your experience as an awesome SMM to contribute to impacting the lives of thousands of people? Then, you have found the next adventure that will fulfill you !

This is a full-time position, carried out from our beautiful offices in DubaĂŻ, Lisbon or from the comfort of your couch! French and English fluency is required.

YOUR MISSION 🚀 

-------------------------------

🎯 Reporting to the VP Marketing, you’ll be in charge of building a badass social media team, planning the social media strategy, creating innovative concepts and developing David Laroche’s and Paradox’s social media presence. 

Our sources of inspiration are Apple, Nike, Disney for their obsession of excelling and having a worldwide impact. You will be playing a pivotal role in making Paradox play at that level and becoming an iconic brand.

To do so, here are your 6 responsibilities : 

1 |  Win two YouTube distinct battles: David Laroche & Paradox

  • Leverage your in-depth knowledge of YouTube to create and deliver groundbreaking content ideas.

  • Direct and empower partnerships with agencies and video editors to ensure all video productions are high-quality and aligned with our brand vision.

  • Own and drive the editorial calendar with precision and creativity, ensuring consistent and impactful publication.

  • Innovate and deliver scroll-stopping thumbnails that elevate engagement (strong design skills required).

  • Craft impactful shorts using basic editing skills (Premiere Pro) or AI tools, delivering captivating content at scale.

  • Recruit a passionate writer and researcher to craft compelling scripts for documentaries and innovative video formats.

2 | Create hype on David Laroche’s Instagram account and develop Paradox’s Instagram

  • Deliver outstanding content by owning the creation process entirely and autonomous

  • Curate and repurpose key video content into innovative formats (Carousels, posts, infographics
) 

  • Craft a forward-thinking editorial calendar aligned with overarching marketing strategies

  • Implement a robust iteration & testing protocols to crack the next viral content format

  • Foster meaningful connections with subscribers and partners through impactful, empathetic, and brand-aligned communication (comments & private messages)

3 | Elevate our community engagement to unprecedented levels 

  • Design and implement forward-thinking content strategies, taking into account the various growth factors (audience peak, formats naturally boosted by the algorithm and so on).

  • Play with new trends and keep up to date with the news to adapt our content and be as much as possible in resonance with our audience and its current issues or envies.

4 | Systemize excellence

  • Delve into analytics to extract actionable insights from KPIs, report weekly and monthly on your successes and failures, systemize what works in the form of processes

  • Relentlessly seek and test high-performing content formats. Once found, you systemize them to use them at scale while still keep breaking their patterns regularly to surprise our audience. Test new videos headlines, thumbnails, post captions and many other factors to improve engagement and reach

  • Craft a seamless process for optimizing and redistributing top content regularly and across different platforms

  • Keep a pulse on industry shifts, competitor actions, and new avenues for audience engagement.

5 I Be the first point of contact and our first ambassador

  • Lead the development of a robust online community through impactful engagement, collaboration, and relationship-building.

  • Manage and resolve customer concerns through social media with efficiency and care.

 6 I Attract, find & Hire Great Talents & Lead them to excellence 

  • Source yourself talent in your own network and be proactive to create a machine to attract talent - at Paradox, hiring in the hands of the Heads more than the HR.

  • Inspire and empower a team of social media specialists through strategic guidance, skill development, and resource allocation.

  • Set ambitious yet achievable targets, guide improvement with feedback, and maintain team accountability for meeting and exceeding results.

  • Champion a culture of positivity, synergy, and impact, where creative ideas and collaboration flourish.

  • Continuously optimize team structure, operations, and resources to adapt to shifting business priorities.

DO YOU RECOGNIZE YOURSELF? 😍

-------------------------------

  • Bachelor's or Master’s degree in marketing, communications, or a related field.

  • 5+ years of experience in social media management, with a proven track record of success in a similar role.

  • Strong understanding of social media platforms, trends, and best practices.

  • Excellent writing, editing, and interpersonal skills.

  • Ability to work effectively in a fast-paced, deadline-driven environment.

Must Have

  • Strategic thinking: You have the ability to create and execute a comprehensive social media strategy that aligns with Paradox’s business goals and drives engagement, traffic, and conversions.

  • Excellent interpersonal skills: As a skilled Senior Social Media Manager, you must have excellent writing, editing, and interpersonal skills to engage with followers and build strong relationships with key stakeholders.

  • Results-oriented approach: You’re results-oriented, able to track performance, measure the effectiveness of social media efforts, and continuously evaluate and optimize your approach to achieve optimal return on investment.

  • Creative storytelling: you have a passion for storytelling and the ability to create and curate engaging content that reflects our brand's personality and messaging.

  • Team leadership: You have experience leading a team of social media specialists, providing guidance and support, and fostering a positive and collaborative team culture. You must be able to effectively manage resources and delegate tasks to ensure team success.

TECH STACK:

  • Hootsuite, Sprout Social, Buffer, or other similar platforms to manage and schedule posts, track performance, and engage with followers across multiple social media channels.

  • Google Analytics, SEMrush, Hootsuite Insights, or other similar tools to track social media performance, website traffic, and conversions.

  • Hubspot, Salesforce, Zoho CRM, or other similar platforms to manage and track customer interactions, automate marketing and sales processes, and drive growth.

  • Brand24, Mention, Synthesio, or other similar tools to monitor brand mentions, track sentiment, and respond to customer inquiries and complaints.

  • ManyChat, Tars, MobileMonkey, or other similar tools to automate customer service and engagement processes, and improve customer experience.

  • Marketo, Pardot, Hubspot, or other similar platforms to automate repetitive marketing tasks, personalize communication, and increase lead generation and conversion rates.

  • Asana, Trello, Slack, or other similar tools to manage project workflows, collaborate with teams, and streamline communication and file sharing.

Personality

  • Drive & Problem Solver: You’re ambitious, You work hard because you love it, you own things and get them done 

  • Analytical Mind: you challenge your assumptions, able to quickly identify and formulate problems, and support your analysis with data

  • Growth over Ego: You are eager to learn, and receive hard feedback to grow. You let others speak and seek to understand their viewpoints.

  • Team Player: you love to work as a team, share and win together. ( Victory and Failure are “We” words )

  • Strong Desire to create Wow

Language

French:native

English: fluent

Currently, 10% of the team is English-speaking, a % which will continue to grow.

REAL NICE TO HAVE : 

  • You love the field of coaching, personal development and/or business.

IT MIGHT NOT BE FOR YOU đŸ™…â€â™€ïž

-------------------------------

Let’s be clear, we are looking for someone who is not just Great, and for whom Paradox ambition isn’t just another cool project; but a true mission.

So if those personal interests : personal development / coaching / professional growth / education / edtech / teaching / edutainment are not things you REALLY love, let’s forget it!

Let’s forget about it also if,

  • You don’t like to be challenged and grow in your job

  • You don't like receiving or giving tough feedbacks

  • You don’t question the status quo: the process are there for a reason, we have always done it this way

  • You like to have very specific & fixed tasks assigned to you. Be told what to do and how to do it.

  • Your only driver is joining a full-remote company: yes, our company culture is cool, but we want people to care about our mission, products, and their job!

đŸ€© JOIN US IF YOU CRAVE

-------------------------------

Growth & Ambition 🚀


🏅 We hire only the best, it’s exhilarating to be surrounded by A-players who strive to perform whilst being in a good mood. You'll be working with some of the best minds. We understand that "A" people attract "A" people.

đŸ‹ïžâ€â™€ïž No more bosses, but ongoing conversations to support your professional development.

âšĄïž Being part of an ambitious company with a lot of growth opportunities

Impact & Meaning đŸ”„

🩄 Playing a crucial role in the development of a company whose content and products are enjoyed by millions of people
đŸ€© Waking up in the morning knowing you are making a difference: we receive messages every day from clients who have successfully lost weight, quit smoking, reach a mile stone in their business, built better relationships, and made positive changes in their lives.

But that’s not all, we believe that driven people deserve


Freedom & Well Being đŸ—œâ˜€ïž

😎 A company culture based on autonomy & accountability
đŸ—œ Flexible working hours
🌎 A remote culture from day one with the freedom to work from wherever you want
đŸ€ Magnificent offices in Dubai and Lisbon: you’re at home worldwide
⌚ Standing desks paid by the company, if you live far from our offices
đŸ’» Macbook: to be the most efficient in your work
🏀 350€ per year paid by the company to take care of yourself (for your gym, or dance class or whatever make you feel great)
📚 150€ per year paid by the company to boost your knowledge (books, education): we are passionate about learning and want to support your growth)
đŸ€ 1:1 coachings: a Paradox coach supporting you personally or professionally to live your best life
✈ Team buildings

* those benefits are only for full-time employees

HIRING PROCESS 📃

-------------------------------

That job description resonated with you?

Here is your tailor made hiring process

📃 A 6 to 8 minutes application survey (with a short video assignment) 

📃 A 15/20 minutes what’s app call with ChloĂ©, our Talent Manager, to tell you more about the challenge and see if it fits with your experience and expectations,

đŸ’» A video call with ChloĂ© to do a deep dive into your career path and your ambition,

đŸ’» A video call with Quentin, the Hiring Manager to dive deeper into your technical skills, see how we can match your desires with our needs and for you both to understand how you could fit in Paradox’s social media team.

đŸ’» A culture-fit video call with Timy - our culture coach - to check in depth the alignment between you and our values and culture

đŸ’»A Take home Case Study, so we can learn more about your vision and understand if we can write the success story together.

đŸ’Œ Reference check to get in-depth insights about how you work in different environments, make your onboarding easier, and give everybody on the team the insurance to be surrounded by A-Players.

đŸ«”đŸš€ Welcome aboard!

About our hiring process

Our recruitment process is tailored to do our best to avoid that you or us realize that we’re not a perfect fit. Every step serves a purpose and will allow us to get to know you better as much as it’ll help you understand more where you’ll be stepping in.

We also want you to have time to ask all of your questions regarding the mission, the long-term vision of your team and the company, our values, with the relevant interlocutor in front of you.

But maybe YOU WONDER WHAT’S OUR STORY ? 😉

-------------------------------

At Paradox, we are convinced that people do not want “just a job” anymore.

We are all craving to have an impact through our professional journey. Some want to start their own venture, some want to become an intrapreneur in their current organization, some others just want their day-to-day tasks to have more meaning.

🎯 PARADOX HAS ONE GOAL: TO EMPOWER PEOPLE AND ORGANIZATIONS TO LIVE THEIR TRUE AMBITIONS.

But where do we start?

If you have an interest in personal development, you probably already know that:

  • Making things happen is a real struggle when you don’t know what truly inspires you and how to get there ;

  • Available resources are either boring 😮 or full of crazy unsubstantiated theories đŸ€Ș.

It needs to change, and we’re here to make it happen!

⭐ OUR AMBITION IS TO MAKE SUCCESS THE ONLY POSSIBLE OUTCOME FOR OUR CLIENTS (WHATEVER SUCCESS MEANS FOR THEM), BY CRAFTING INNOVATIVE & CAPTIVATING BREAKTHROUGH EXPERIENCES.

In other words, we want to make personal growth as entertaining as watching Netflix.

How, you might be wondering?

  • We travel the world and surround ourselves with top entrepreneurs (Richard Branson - Founder of Virgin, Marc Simoncini - Founder of Meeting, Fred Mazzella - Founder of BlablaCar), world athletes (Tony Parker - Hall of fame NBA Player, Frederick Bousquet - World record in 50m free swimming, Frank Leboeuf - WorldCup Footballer), and artists (Gad Elmaleh - Comedian, Franck Dubosc, Barry Osborne - Producer of Lord of the Rings and Matrix) ✊;

  • We reverse engineer their strategies for achieving success and fulfillment and lean on the latest researches about neurosciences ⚙;

  • We deliver trainings & educational contents around Power Skills (critical thinking, productivity, leadership, public speaking, coaching, stress management, etc.), self-growth and performance, through a balanced set of e-learning programs, events and edutainment videos 💡.

From one well-known Founder to a team of +40 people today (and counting!), this approach has paid off and enabled us to exceed 2 million followers on social networks, and to have thousands of people attending our online events and training courses.

đŸ”„ TOGETHER, WE ARE DRIVEN BY ONE DREAM:

  1. Helping 100 000 people achieve their dream and display their pictures on what we call the “100 000 dreams wall” ;

  2. Giving our clients access to constant personal growth by reinventing their learning experience ;

  3. Leverage AI and other technology to provide an outstanding customized experience to millions of people for them to transform their lives. 

And that’s where you come in. Join the Paradox Revolution !

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What You Should Know About đŸ‡«đŸ‡· Social Media Manager - French Fluent, Paradox

Are you ready to take on an incredible challenge as the Social Media Manager at Paradox in Dubai? This isn't just another job; this is your chance to join a team that is determined to empower and inspire millions around the world! If you’re an innovative thinker who loves crafting impactful social media strategies, then we want you! In this role, you’ll be responsible for leading a dynamic social media team and developing creative concepts that resonate with our global audience. Not only will you have the freedom to work remotely or from our stunning offices, but you’ll also be surrounded by passionate colleagues who share your ambition to create something iconic like brands such as Nike or Apple. You will have the responsibility of managing our exciting YouTube campaigns, developing engaging content for David Laroche's Instagram, and continuously finding ways to elevate community engagement. You’ll dive deep into analytics, create captivating content, and engage with our community in meaningful ways. Beyond social media management, you'll have the opportunity to attract talent and inspire your team towards excellence. Bring your creativity, leadership skills, and data-driven mindset to play a pivotal role in transforming lives and making a difference while growing your career in one of the most innovative EdTech companies today!

Frequently Asked Questions (FAQs) for đŸ‡«đŸ‡· Social Media Manager - French Fluent Role at Paradox
What responsibilities does a Social Media Manager at Paradox in Dubai have?

As the Social Media Manager at Paradox, your key responsibilities include leading a talented social media team, developing and executing innovative strategies, and managing content creation across platforms, particularly focusing on YouTube and Instagram. You'll also analyze performance metrics to optimize engagement and ensure the content aligns with our mission of inspiring and empowering our audience.

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What qualifications are needed for the Social Media Manager position at Paradox?

To qualify for the Social Media Manager role at Paradox, candidates should have at least 5 years of experience in social media management. A Bachelor’s or Master’s degree in marketing or related fields is preferred, along with fluency in both French and English. Strong writing and interpersonal communication skills, as well as a proven track record in creating engagement-driven strategies, are essential to succeed in this position.

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Is fluency in French necessary for the Social Media Manager position at Paradox?

Yes, fluency in French is a critical requirement for the Social Media Manager role at Paradox, as the position involves crafting engaging content and communicating with a bilingual audience. A solid command of English is also essential to collaborate effectively with the team and contribute to our global initiatives.

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What is the work environment like for a Social Media Manager at Paradox?

Working as a Social Media Manager at Paradox offers a flexible and dynamic environment. You can work either remotely or in our beautiful offices in Dubai or Lisbon. The culture fosters autonomy and accountability, encouraging you to be innovative while collaborating with an ambitious team dedicated to making a significant impact in the EdTech space.

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What are the growth opportunities for a Social Media Manager at Paradox?

At Paradox, growth opportunities for the Social Media Manager position are abundant. You'll have continuous access to professional development through coaching, training, and resources dedicated to enhancing your skills. Moreover, being part of a mission-driven company enhances your career trajectory as you contribute to initiatives aimed at influencing millions around the world.

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Common Interview Questions for đŸ‡«đŸ‡· Social Media Manager - French Fluent
Can you describe a successful social media campaign you managed as a Social Media Manager?

When discussing a successful campaign, focus on your strategic planning process, the metrics you used to gauge success, and how you engaged with your audience. Use specific examples, outline your role in the campaign, and reflect on feedback received, explaining how it contributed to your brand's growth.

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How do you stay updated on social media trends and algorithm changes?

Staying current with industry trends is crucial. Explain your methods for research—such as following thought leaders, attending webinars, and reading industry publications. Then discuss how you implement relevant trends into your strategies to ensure your content remains engaging.

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What social media tools do you prefer and why?

Mention specific social media management tools such as Hootsuite or Buffer that you’ve used, and provide reasons for your preferences based on their functionalities. Highlight how these tools helped you streamline processes, analyze data, and effectively manage content across multiple platforms.

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How do you measure the ROI of your social media efforts?

When discussing ROI, focus on the key performance indicators (KPIs) you track such as engagement rates, conversion metrics, or follower growth. Explain how you use these metrics to evaluate the effectiveness of your campaigns and adjust them for better results.

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What strategies do you use to enhance community engagement on social media?

Talk about your approach to building authentic relationships with your audience, such as responding to comments, creating interactive content, and leveraging user-generated content. Provide examples of successful tactics you’ve used to foster a vibrant online community.

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Can you explain how you approach content creation for different platforms?

Describe your strategy for tailoring content to fit the nuances of each platform. Highlight how you create specific content types—like videos for YouTube and visuals for Instagram—ensuring every piece resonates with the target audience.

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Describe your experience with managing a team in a social media context.

Emphasize your leadership style, focusing on how you motivate your team and delegate tasks. Share any collaborative projects you've managed, and how you’ve helped team members grow in their roles through constructive feedback and guidance.

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What is your approach to crisis management on social media?

Explain your crisis management plan including quick response strategies, internal communication protocols, and how you ensure transparency and accountability. Highlight your ability to remain calm under pressure and provide consistent messaging during difficult times.

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How do you incorporate data analysis into your social media strategies?

Discuss how you analyze data from campaigns to identify what’s working and what needs improvement. Give examples of specific tools used for data analysis, and how insights inform your ongoing social media strategy to optimize performance.

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What do you think makes a social media manager successful?

Share your thoughts on the essential skills and traits for a successful Social Media Manager, such as creativity, analytical thinking, strong communication skills, and the ability to adapt quickly to changes. Use personal experiences to demonstrate how these have contributed to your success.

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DATE POSTED
January 3, 2025

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