Founding GTM - job 2 of 3

The Founding GTM at Vecflow involves major responsibilities such as managing the sales cycle, developing and implementing targeted go-to-market strategies, and engaging with customers to gather feedback. This role requires strong communication skills to demonstrate the value of Vecflow’s AI tools to legal professionals, and a hands-on approach to build relationships and optimize sales channels.

Candidates for the Founding GTM role at Vecflow should have a strong background in sales, growth, or marketing, preferably with experience in strategy consulting or high-impact fields. While a Juris Doctor degree and law firm experience are beneficial, they are not mandatory. The ideal candidate is a self-starter who thrives in data-driven environments and possesses the grit to navigate a fast-paced startup.

The Founding GTM plays a pivotal role in shaping product strategy at Vecflow by working closely with the founders to define product vision. This includes gathering critical customer insights to refine product features and testing new iterations to ensure that they align with the needs of legal professionals, ultimately driving meaningful enhancements.

At Vecflow, you can expect an innovative and collaborative work environment where you'll be at the forefront of the legal tech revolution. The team is passionate about transforming traditional legal workflows, and you’ll enjoy unparalleled professional growth as a key founding member responsible for significant strategic decisions.

Joining Vecflow as a Founding GTM comes with highly competitive compensation, meaningful ownership, and additional benefits like relocation support and provided meals. You’ll not only get to influence the future of legal technology but also enjoy a work culture that values excellence, growth, and impactful contributions.

In managing the sales cycle at Vecflow, I will implement a structured approach that includes identifying potential leads, engaging them through tailored outreach, and effectively communicating the unique value propositions of our AI tools. I believe in establishing clear KPIs to track progress through each sales stage and ensuring continuous feedback to refine our methods.

I once worked closely with a client by consistently engaging with them to understand their needs and pain points. This involved regular check-ins, feedback sessions, and eventually delivering a solution that exceeded their expectations. Building trust and being responsive were key factors in establishing a long-term relationship.

I would leverage a mix of direct interviews, surveys, and data analysis to gather comprehensive insights from customers. Engaging with them during product demos and post-implementation reviews can provide qualitative feedback that helps us tailor product features to meet real-world needs effectively.

My approach to cross-functional collaboration involves open communication, active listening, and aligning on common goals. I make it a priority to engage with various teams to understand their perspectives and ensure that our strategies complement one another, ultimately enhancing the customer experience.

I am motivated by the dynamic nature of startups where innovation is at the forefront. The prospect of contributing to transformative changes in an industry, along with the opportunity for growth and learning, fuels my passion. It’s exciting to know that my contributions can have a direct impact on the company and its clients.

To experiment with new GTM channels, I would conduct market research to identify emerging trends, test different outreach strategies on a small scale, and measure the effectiveness of each channel. By analyzing the data, I would iterate our approach based on real-time performance to optimize our reach and engagement.

Handling setbacks in sales requires resilience and a proactive mindset. I focus on analyzing the reasons behind the setback, extracting valuable lessons, and adjusting our approach accordingly. Maintaining a positive attitude and continuously seeking feedback from team members can help overcome obstacles and enhance future performance.

Data plays a crucial role in my decision-making process as it provides objective insights into customer behaviors and market trends. I rely on data analytics to inform my strategies, monitor KPIs, and validate product iterations, ensuring that our decisions are aligned with evidence-based findings and best practices.

While my direct experience with legal technology is limited, I have a solid understanding of how technology can optimize workflows in various sectors. I have engaged with legal professionals to grasp their challenges and am committed to learning more about the specific applications of AI in legal contexts to effectively tailor our outreach and solutions.

I believe I am a good fit for the Founding GTM role at Vecflow because I combine a passion for innovative technology with a strong background in sales and marketing. My experience in building relationships and a results-driven approach will enable me to significantly contribute to both GTM strategies and product development, helping shape the future of legal tech.