Marketing Specialist, Account Based Marketing Campaigns

With over $3 billion in bookings of experiences, the Peek.com platform combines powerful business software with an award-winning marketplace for consumers to book fun things to do like wine tours, watersports, skydiving, art classes, and more. 

The Peek Pro software suite provides world-class online booking, point-of-sale, and hundreds of automation tools such as inventory management, dynamic pricing, waivers, and marketing analytics. Thousands of operators like the Museum of Ice Cream, Artechouse, and Jam NOLA have grown their businesses and automated their operations with our technology.

Peek follows a “remote-first” philosophy, with our team of over 250 Peeksters distributed across exciting locales such as San Francisco, New York, Austin, Nashville, Salt Lake City, Santiago, Medellin, and beyond.  Having secured funding exceeding $100 million from esteemed backers like Westcap and Goldman Sachs, we continue our mission to connect the world through experiences.

PS: In 2021, Peek was not only recognized with a coveted position on Forbes America's Best Startups Employer list but also celebrated an honor from Newsweek with their Future of Travel award 🚀. And the accolades don't stop there! We're ecstatic to announce our #14 ranking on the a16z Marketplace 100 for 2023! 🎉

The Role

As an ABM Marketing Specialist, you will be responsible for identifying high-value targets, designing and executing compelling campaigns, managing budgets, and measuring the effectiveness of each campaign to ensure alignment with our business goals. Your expertise will play a crucial role in optimizing our direct mail campaigns and delivering personalized experiences to our top-tier clients.

Key Responsibilities:

• Target Identification: Utilize data-driven strategies to identify and segment high-value accounts for targeted marketing campaigns.

• Campaign Creation: Develop and oversee the production of creative and impactful marketing collateral tailored for each campaign, ensuring brand consistency and message clarity.

• Budget Management: Manage the budget allocation for campaigns, including forecasting, tracking spend, and optimizing resources to achieve maximum ROI.

• Performance Monitoring: Track campaign performance using key metrics to assess effectiveness and make data-informed decisions to drive continuous improvement.

• Direct Mail Optimization: Spearhead our direct mail strategies, integrating innovative techniques and tools to enhance reach and engagement.

• Stakeholder Collaboration: Work closely with sales, marketing, and creative teams to align campaign strategies and goals, ensuring cohesive and synchronized efforts across departments.

• Reporting: Regularly report on campaign results, providing insights and strategic recommendations to senior management.

Qualifications:

• 1-3 years of experience in a marketing role with a strong focus on pipeline generation and account-based marketing.

• Proven expertise in managing large-scale marketing campaigns with measurable success in driving revenue growth.

• Exceptional analytical skills to evaluate complex data, derive actionable insights, and make strategic decisions.

• Strong interpersonal and communication skills, capable of working effectively with cross-functional teams and managing a wide array of internal stakeholders.

• Familiarity with the latest marketing technologies and ABM tools, with a capacity for quick adaptation to new software and practices.

Perks & Benefits

Peek invests in our employee’s health and well-being. We’ve built our benefits package around our Peekster’s needs including full health care, dental, and vision plans, paid parental leave, company recharge at the end of the year, and competitive compensation packages that include significant equity upside that allows you to share in Peek’s long-term success.

This link leads to the machine-readable files that are made available in response to the federal Transparency in Coverage Rule and includes negotiated service rates and out-of-network allowed amounts between health plans and healthcare providers. The machine-readable files are formatted to allow researchers, regulators, and application developers to more easily access and analyze data. Beginning on July 1, you may locate and view the UnitedHealthcare MRFs on the UnitedHealthcare public site by going to transparency-in-coverage.uhc.com.

Peek Travel Inc. is an equal-opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you are unable to apply because of incompatible assistive technology or a disability, please contact us at talent@peek.com.  We will make every effort to respond to your request for disability assistance as soon as possible.