Job details

Search Engine Marketing Coordinator

We are looking for a Search Marketing Coordinator to manage multiple accounts through major search engines. This individual will work closely with the Search Marketing Manager and contribute to the development and performance of search campaigns.

Skills

2-3+ years of experience in search engine marketing
Strong proficiency in Google AdWords, Bing, and GDN
Experience with real estate marketing preferred
Analytical and problem-solving skills
Effective communication skills
Proficiency in Microsoft Office applications and web-based tools like PowerBi
Familiarity with bid management and analytics tools

Responsibilities

Daily management of pay-per-click campaigns on Google AdWords, Bing/AdCenter, and GDN
Keyword research and optimization to enhance campaign performance
Collaborate with Account Managers at Google and Bing/Yahoo/Gemini
Perform data analysis using various tools like Google Analytics, Google Adwords, and Excel
Provide suggestions for ad copy improvement and perform A/B tests on ad copy and landing pages
Execute keyword strategies and manage new keywords effectively